Eco children's wear Investment Department   

[brand introduction] "Yi Si Bei de" ecological children's wear is the brand of children's wear promoted by Jiangsu Dong Du textile group. It is the first brand of China's ecological children's clothing. "Yi Si Bei de" children's clothing has been rated as a national exemption product, a famous brand product in Jiangsu Province, and an ecological fiber product in China. On the theme of "environmental protection, safety, health and comfort", we design and develop children's physical development structure. In the premise of comfort and health, we are committed to creating the excellent quality of our brand by combining cutting-edge design concepts with exquisite technology. Modal, the raw material of modal, uses beech wood, first made into wood pulp, and then processed into fiber through a special spinning process. All the raw materials of the product are natural materials, harmless to human body, and can be naturally decomposed and harmless to the environment. There is no pollution in the whole production process. It is a kind of cellulose fiber, so it belongs to cellulose fiber as cotton and is pure natural fiber. The characteristics of modal fiber are the combination of the natural fiber luxurious texture and the practicability of synthetic fiber. It has the softness, silk luster of cotton, the slippery flax, and its water absorption and breathability is superior to cotton. It has higher dyeing rate and bright and full color. Modal fibers can be blended and interwoven with a variety of fibers, such as cotton, linen and silk, so as to enhance the quality of these fabrics, so that the fabrics can remain soft and smooth, giving full play to the characteristics of their fibers and achieving better results. Brand positioning: population orientation: children aged 0 to 14, that is, infants to 160cm. Product positioning: ecological children's clothing (fabric is natural fiber, dyestuff is plant dye), the style is generous, active, leisure, naive as the theme, focusing on clothing safety, comfort, environmental protection and so on. Strive to build the first brand of eco children's clothing in China: price fixing: summer wear: 30 to 90 yuan, spring and autumn outfit: 50 to 150 yuan, winter wear: 90 to 190 yuan. The main selling brands of children's wear market are: Parker lane, Disney, melon, Tarba, Barbara, Snoopy, tick tat, Amoy, MOMOCO, Jamie bear, caterpillar, rabbit and so on. These brands are all located in medium and high grade and sales channels are mainly shopping malls, but because of the high price generally, the survival rate of their brand stores is not high in recent years. The price of the same product "Yi Si Bei de" is generally lower than those of these brands 30% to 40%, because most of these brands are virtual operations (that is, their products are processed outside), and the huge R & D capacity of the Dong Du Textile Group, from cotton base cultivation to fabric weaving, dyeing to embroidery, printing to clothing and water washing, is one of the dragon industry chains that have been completed by the enterprises themselves, greatly reducing the cost of research and development, design and production of the products, and giving the products a strong price and quality advantage. a, an independent legal person or natural person b, has good economic strength, rich social relations and identity [brand c], has a keen sense of touch with the market, has a unique market vision, d, shopping malls or stores in the shop area of not less than 20 square meters of e, commercial street shop shop, the practical area of not less than 25 square meters of f, shop or counters decoration standards, must comply with company requirements. [address]: Address: Fuzhou Jun Lin Minjiang 6 building 1104 contacts: Ye Xian Sheng and join the hotline: 15980534885 qq:59775822 932564266 children's wear group: a group: 21233565 two groups: 30246250 three group: 42574678 on the condition of joining