East Investments International Ltd Guangzhou East Trading Co.   

The leisure clothing market, many of the clothing brand around the traditional concept of leisure, leisure clothing and design are similar, independent of the leisure clothing style is not too serious. Of course, can not be denied, part of leisure clothing with strong capital and market strategy for success, has been the majority of consumers love and acceptance.
young people are the most individual and the fashion consumer groups, although the age of the consumer is not the strongest, but the frequency of consumption is the most high. Usually, they pay more attention to the style, color, quality and brand feeling, they are the class or class high brand clothing consumption.
for the orientation of Anyou Shi leisure clothing core brand value. To highlight leisure fashion as a carrier of cultural fashion; for the majority of consumers love the rich color and fashion design personalized taste, leisure clothing will be more consistent individual consumption habits of modern young people. Imitate, follow the two characteristics of popular, only a few people use, in any case is not easy to set off the trend.
Yu Shi casual clothing brand culture from the core brand value of leisure clothing aspects to analyze the deep psychological and close to the consumer, leisure clothing brought romance and the edge of the city of fashion leisure clothing consumer, is also feeling and vitality into fashion.
at the same time, Anyou Shi leisure clothing core brand value will be the integration of international leisure fashion trends, combined with the trend of domestic leisure clothing, fashion leisure walk in the independent personality, the fusion of life, leisure clothing in a unique style to show the relationship between leisure and heart ", to fly the soul as the theme concept and rather than changing the clothing itself form; clearly it strongly" relaxed cheerful, natural, simple and generous "mood and enjoy.
anyway, in Anyou Shi casual clothing brand core value and brand operation, marking the slogan not just rely on a business or product, a greater extent is the accurate grasp of a huge market, adapt to Chinese clothing culture in the region to open up a new way to leisure clothing at the same time, rooted in domestic the soil, and the fusion of WTO to meet the international clothing brand impact and the transition to more appropriate to transfer the clothing consumption concept of clothing consumption, collect feedback information, used in clothing brand core value.
Yu Shi casual clothing brand core value as the most important factor in the clothing brand building and promotion, brand management is fundamental to the future in the process can not occupy the market, operating performance. The fashion leisure and leisure life style of the brand is one of the official sportswear Anyou logistics market opportunities, and meet consumer demand for clothing concept of fashion, life, popular, diversification and other requirements.