Richi Ni China market headquarters   

Richi, brand was founded in 1991 in New York America. By the end of 1994 to enter the Chinese market, set up in 1995 day Chi Nepal (Chinese) Shanghai, Beijing company, start the day Chi Nepal (Chinese) clothing brand of direct cause. Richi Ni brand China Company's full name is the Zhejiang Leiqi Garment Co., ltd..

Zhejiang Leiqi clothing limited liability company is a men's clothing brand industry joint-stock enterprises, the company is registered for the beauty of Zhuji province Zhejiang City Street No. 59, Haiyue International Trade Building or Cetra Building, agent engaged in the United States New York brand RICHINI. In March 14, 1997, the RICHINI brand successfully registered in China, registered Chinese Name: day Chi nepal. In 2001, Zhejiang Lei Qi clothing limited liability company transformed into joint-stock enterprises. In 2008, shares of the public and the successful acquisition and holding 60.57%.

Zhejiang Lei Qi clothing limited liability company departments: office, general manager of marketing headquarters and production base, the finance department, business department, planning department, development department, the regional design center, goods allocation center, computer management and supporting the center etc.. Located in China Shanghai day chi (China) market, the headquarters have directly under the two companies, respectively Shanghai Ruichi Garment Co. Ltd. and Beijing day Chi Nepal clothing Limited company. The company's production base in Guangdong and Zhejiang production base undertakes day Chi Nepal (China) production and processing tasks.

On March 8, 1995, Chinese Chi Nepal brand in Shanghai opened its first store. After thirteen years of hard work, day Chi Nepal brand in the Chinese region has established a considerable scale marketing network.

Zhejiang Leiqi Garment Co., Ltd. and all staff will fully comply with national and local laws and regulations, and consciously safeguard the interests of consumers, equity participation Chinese market competition activities, first-class professional spirit of wholehearted service for consumers.


 
 
 
In 1991, the date created Chi Nepal Fashion International Limited, the United States of New York.  
In 1992, opened the first home run, the RICHINI store.  
In 1993, to enter the market of South America, the establishment of Honduras manufacturing base.  
In 1994, December 12th, obtained the RICHINI brand distributor.
In March 8th 1995, RICHINI's first store in Shanghai quality commercial grand opening   (2002, Shanghai commercial products to tie in with the Shanghai people's square transformation project is closed demolition).  
In 1996, a day Chi Nepal (China) Company in Wuhan, a smooth upgrade brand price band, won a good reputation.  
In 1997, March 14th, RICHINI brand successfully registered in China, registered Chinese Name: day Chi nepal.  
In 1998, launched a free agent to join the marketing system, and successfully.  
In 1999, marketing headquarters and development department, clear at the beginning of twenty-first Century, Japan chi (China) the target consumer positioning.  
In 2000, third successful transformation of the overall image of the store, second times to enhance the brand price band, established first day Chi Nepal (China) organization system.  
On 2001, the day Chi Nepal (China) transformed into joint-stock enterprises.  
In 2002, Beijing CHIC exhibition, to win a reputation.  
In 2003, Donghua University College of design arts grant President RICHINI clothing brand before Mr. Yuan Chengpeng "consultant professor" title.
In 2004, with the overall brand image, to participate in the Fashion  Shanghai Shanghai international textile and garment brand trade fair.  
On 2005, allied with the Italy luxury goods company Sportswear.  
In 2006, the appointment of Ms. Yang Yiping as general manager of the company, to the adjustment of the organizational structure.  
In 2007, strengthen the brand team building, held the first day Chi Ni (Chinese) Congress and the second period day Chi Ni brand training camp activity.  
In 2008, public and the shares (Stock Code: 002070) the successful acquisition of RICHINI brand and holding  .  
In 2009, Donghua University fashion? Associate professor at the Peng Bo School of art and design, interpretation of the success of a paper entitled "OUT  SIDE  IN (Ao Tu)" concept of art.
2010, to participate in the "2010 China International Clothing and accessories fair," the most previous exhibition scale.  

 
 
 
1, Fujian public and Limited by Share Ltd
2, Fujian people and Marketing Company Limited
3, NEW  YORK  RICHINA  FASHION  LTD .U.S.A
4, Zhejiang Haiyue Co. Ltd
5, Zhejiang Leiqi Garment Co., Ltd. mainly engaged in: Mens