Founded in 2006, Guangzhou sogun Garments Co., Ltd. is a professional fashion women's company integrating R & D, production, sales, foreign trade and brand operation. The company is located in Guangzhou, a beautiful flower city. It is dedicated to the design, color, accessories and accessories of the products, and its workmanship is exquisite and perfect. While focusing on product quality, the company adheres to the spirit of "honesty, trust, virtue, diligence and harmony", inviting talents and talents, importing advanced management mode of modern enterprises, introducing advanced technology and equipment from abroad, and enabling enterprises to continue to grow and develop. It has established a good reputation and brand image in the same industry and domestic and foreign customers.
At present, the company has nearly 10000 square meters of modern production base, and there are more than 30 processing plants to cooperate with a large production chain. In 2013, nearly 1000 square meters of high-end office buildings were opened, bringing the enterprises into a highly productive and efficient high-speed track, and expanding business to globalization.
Brand positioning:
Urban fashion ladies. We are committed to disseminating the cultural connotation of freedom, elegance, romance and comfort in life, art and fashion. We should pay attention to the new fashion and new luxury concept of detail design and quality service, and advocate fine, personality and nature. It not only displays a strong flavor of the times, but also embodies wisdom and self, without losing the feminine charm.
Brand management concept:
The company has set up a business philosophy of "integrity, professionalism, mutual benefit and win-win" to create fashion and taste and create beautiful and elegant temperament for women in the new era. And insist that agents and franchisees should be profitable and consumers should be satisfied with the fundamental principles.
Product positioning:
1, age positioning: 25 to 35 year old urban fashion women
2, group positioning: fashion, elegance, romance, women's pursuit of quality of life.
2, the main price positioning: spring and autumn clothing: 99 - 399 yuan summer wear: 79 - 299 yuan winter clothing: 129 - 599
Corporate culture:
Vision: creating fashion women's leading brand, becoming the leading woman of fashion women's clothing.
Mission: customer satisfaction, consumer satisfaction, social responsibility
Values: integrity, respect, trust and win win.
Outlook on life: believing in yourself and believing in partners
Product view: simple and easy to build, exquisite workmanship.
Attitude: be serious, fast, stick to your promise and never make excuses.
Spirit: constantly creating the self that is appreciated and admired.
