Li Chi Clothing Co., Ltd. is a research and development, production, marketing as one of the well-known women's clothing brand operators. Since its establishment in 1999, the company has introduced various talents from all walks of life to continuously strengthen and improve the management of the company. Its sales scale has increased rapidly at the rate of over 50% per year, and has become a leader in the women's wear industry.
The company has the top women's clothing design team, modern R & D, production and sales system, and its main brand "3S" - short for "3S": named after sunny (Yang Guang), song (Poetry) and smile (smile), which contains elegant, plain and natural fashion style of women. Since its launch, the 3S brand has gained popularity and popularity among many female consumers across the country, and sales are rising. In order to meet the needs of female consumers across the country, the company has established branches, agents and franchised outlets in China's Beijing, Zhengzhou, Taiyuan, Ji'nan, Lanzhou, Xi'an, Kunming, Nanning, Guiyang, Chengdu, Chengdu, Chongqing, Chongqing, and other provinces, autonomous regions and municipalities directly under the central government. The marketing network of "3S" brand has spread all over China.
In 2010, the company put forward the slogan of "two pioneering" and formulated the strategic development plan for the next six years (2011-2016). In 2011, the company officially launched the strategic plan of "two pioneering", started the two transformation and upgrading of enterprises, and implemented the mode of production and marketing separation of "headquarters + base + branch". At the same time, the company has formulated a brand promotion strategy in the future, comprehensively promoting brand strategy and promoting the brand's deep promotion, and striving to build "Hangzhou 3S" into "China 3S" in the next 5 years.
Guided by the idea of "spreading aesthetic culture, advocating fashion life and creating value for society", under the guidance of the core corporate culture of "home school * soul garden", all the people are thinking of "3S China" with love. Every Chinese woman who likes 3S can show the beauty of modern women's sunshine, elegance, purity and beauty.
