Naivee (Na Wei) is a fashionable women's clothing brand introduced by Shanghai nwei Fashion Design Co., Ltd. in 1999. Naivee (Na Wei) advocated the pursuit of a successful life with a natural attitude. Naivee (Na Wei) creates elegance and refinement, and naturally treasures the products of the years. I hope more professional women will appreciate the warmth and beauty in the busy urban life.
Naivee (Na Wei) is targeting 25-35 year old urban women who yearn for happiness. They are confident, independent and enjoy work. They have delicate feelings and love life. They have good cultural accomplishment and positive values. They do not blindly follow the trend and have their own fashion ideas. They focus on spiritual communication and pursue healthy life with quality.
Naivee (Na Wei), on the basis of studying the international trend, focuses on the design of clothing and accessories products for the needs of urban career women in different occasions such as workplace, leisure and entertainment parties. Naivee (Na Wei) is committed to embody the independent aesthetic taste of professional women, and focuses on the spiritual life and practical needs of professional women, and runs the elegant fashion, comfortable quality and natural style throughout.
Naivee (Na Wei) has perfect product structure, price band: 250-5000 yuan, core price: 500-1200. Since 2000, the company has implemented the franchise mode, and the store has developed to more than 10 areas in the country. By the end of 2009, naivee (Na Wei) has become a well-known brand in the domestic market, with a high brand reputation, and its exclusive store runs in all the first tier cities in Shanghai, Beijing, Guangzhou and Shenzhen, with an annual sales volume of over 300 thousand and nearly 200 million of retail sales.
