JD FRANCE_ JD of France clothing Limited company   

Brand concept: fashion, simple and elegant, classic and elegant business leisure philosophy

theme:

the first theme: free, return to nature -- free romantic urban leisure series accounted for 40%

second themes: elegant, classic eternal -- confident elegant business casual series accounted for 30%

third themes: retro, recover one's original simplicity -- young fashion Hanpai series accounted for 20%

fourth themes: technology, multiple integration -- personalized senior leisure series accounted for 10%

product style: simple and generous, casual and natural, elegant and confident senior business casual style Characteristics of

products: connotation, female, succinct and generous, full flavor The superiority of

products: Economic and practical, comfortable level, diversified dress collocation, collocation and easy maintenance

brand image: the modern fashion, classical and elegant, romantic freedom

consumption experience: experience a whole new way of life, feel the return to nature, into the realm of nostalgia, multiple elements of technology, people living in perplexing reality environment, will enjoy a simple and relaxed, casual, fashion personality, life style.