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Advantages Of Adopting Network Cooperation In Clothing Management

2012/10/29 15:20:00 18

Clothing StoresNetwork CooperationClothing Marketing

 

In fact, it is very advantageous to purchase.

However, some friends are mistaken in their advantages in the course of business, and are passive everywhere.

Network cooperation

It is a great advantage to achieve long distance purchase, and replenish goods with a small number of times and a small amount of money. This is a great advantage, but this advantage does not mean that we can give up the advantages of the clothing store. What is the advantage of the clothing store? That is the real thing, let the customers choose and see what they get.

If we combine the two advantages, the online cooperative clothing stores may have some advantages over the ordinary way of buying clothing stores.


However, some friends, because they are unwilling to take the risk of pressing goods, unilaterally emphasize the flexibility of network cooperation, and abandon the initiative of entity management. They usually only enter a few representative styles, and then take pictures or pictures to the customers.

Such operation seems to be very safe and efficient. In fact, it ignores the factor of clothing store.

Let's think about it. If the customer ordered a re purchase, what is the difference between it and the network agent? What role do you play in the rental agency? What's the role of renting a clothing store? What's the result? Even if the location of the store is good, there are not enough goods to choose from customers, so it's not attractive at all. Even if the customers are caught by you, you can take a look at the picture album, look at the pictures and order, and when you arrive, half of the customers may lose their desire to buy or buy other goods.

Is this going to be a good business for you?


Some friends will retort that if I get more goods, how can the advantages of network cooperation be flexible and quick?

Clothing store

"Selling goods on the mountain", more styles and colors are the primary factors to attract customers. It is the advantage that customers can get the real thing and pay the paction under the impulse mood of shopping.

The advantage of network cooperation is reflected in the renewal of style, replenishment, or out of stock. This advantage is actually big enough. You don't have to close the shop or entrust others to take care of it. You don't have to spend your fares and time to get goods replenishment. This is enough.

The advantage is accumulated bit by bit and finally leads to the victory.


Friends who suggest adopting network cooperation should attach importance to the network. On the other hand, we must not neglect the role of clothing stores. As long as we have the advantage of the same clothing entity stores and the advantages of network cooperation, the trend of company size development can be seen in general.

Therefore, the government should guide the wandering middlemen to undertake the third pioneering work and pform their roles.

Take advantage of the unique resources (industry experience) of their middlemen.

Logistics is an important process in marketing channels, so you can get ahead of others.

If you cooperate with the Internet, you will turn the clothing entity shop into a shop agent, which will be mistaken for the advantage.


Clothing entity shop is still in the current

Clothing marketing

The main form of terminal, our profit is mainly achieved there. In the two advantages of entity sale and network purchase, it is more important to the enterprise in the risk management of marketing channel. Because logistics has been differentiated from many enterprises due to its importance, it is managed solely by itself.

We must not exaggerate the role of network cooperation and put the cart before the horse.

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