Istoway Situwei   

        ISTOWAY product - go its own way to achieve ideal!
       
        Taobao flagship store: http://istoway.mall.taobao.com
       
       
        brand advantage:
       
        1) ISTOWAY three system of product brand operation; operating system, training system, supervision system is the three largest system of strong ISTOWAY product management system, operating system is the basis of training system, output, supervision system is the guarantee, the three system to be applied to the headquarters, branch, stores, three vertical management system formed the core of the brand and the market has the absolute advantage.
       
        2) the market clear brand positioning, focus on the elite business men's shoes, successfully led urban fashion business trends; promotion and dissemination of the network and the media, integrated brand and culture, created the inspirational brand culture of the precedent for shoes, exquisite workmanship and high quality service, with service system and quality supervision system of high efficient management, forming a unified brand image promotion and good social reputation, to the ISTOWAY product has brought a good range of visibility.
       
        3) with the domestic strength of the shoe factory supply system, security styles update fast, fast delivery, information feedback quickly, at the same time to ensure that the brand in the market price advantage to make the brand sustained and healthy development. According to the brand years of operating experience, from site selection, decoration, training, operation, planning, supervision, customer maintenance, financial management and a full range of management and guidance, thereby reducing the overall business risk.
       
       
       
        Brand:
       
       
        design ISTOWAY product is the pursuit of business and life, to create the global fashion men's shoes styles, focusing on the character and quality of performance, to create simple, capable of elite business men's brand.
        ISTOWAY product with unique tension and personality created men's brand perplexed culture. In the cultural attribute of commercial influences commercial age, wisdom has become the ISTOWAY brand word, it is to win the confidence and wisdom in the elite group of urban thermal sung.
        because the vision, so Wyatt had more action; to conquer, only to win more exciting; ISTOWAY product, a walk in the success of the inspirational brand; men shouldn't feel confused!
       
        brand culture:
       
        "ISTO WAY ISTO DREAM, go its own way to achieve ideal"
        everyone go their own way, coordinate in search of life, all the way through the many stories, each step are confirmed his belief, believe to go its own way can achieve ideal!
       
        "a man should not be puzzled"
        have a responsibility to call "man", there is a force called "man", there is a direction is also called the "man"; men grasp the general direction, know the next step in where, so the man should not confused!
       
       
        "inspirational cultural spirit of"
        good industry, in order to a restless heart, the road is long, and search up and down, face to, for certain.
       
       
        market positioning:
       
        brand covers three dimensions of business people, they share common knowledge with men, to the life the pursuit of quality and artistic, is strongly sensitive to fashion design elements, attaching importance to the cultural philosophy of balance between work and life. Brand occasion. Used to be a series of business activities, social public relations, banquet, the workplace provides corresponding business equipment.
       
        20-28 years old inspirational version:
        just into the society into the job market for young talent they be in high and vigorous spirits, to focus on the shoes line design, highlight the personality.
       
        29-35 years old and wise version:
        workplace required a simple white-collar shape mature, calm and yet witty, subtle hide.
       
        36-45 years old authoritative version:
        located in the core of leadership, attributable to the plain, is the leading artists of the rules, shape design requirements, calmly contented significantly harmony.
       
        ISTOWAY Taobao shop product: http://istoway.taobao.com
       
       
        key words: Men's leather shoes leather shoes brand international brand shoes store brand to join the brand agency ISTOWAY product

Shoes