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Zhejiang Saina Group Co., Ltd.    No Member

Zhejiang Saina Group Co., Ltd. Brand
Business Model
Founded
Introduction
        Zhejiang Saina Group Co., Ltd. was established in 1995, Zhejiang Saina group core business system. Is a collection Branch, workers, trade as one of the national large enterprises (two). The company registered capital of 51550000 yuan, the total assets of more than billion yuan. The factory covers an area of 49800 square meters, construction area of 61176 square meters; more than 1600 employees, including 170 professional and technical personnel. Since the business since 1997 August to obtain the right to self import and export, sainasi (SAINASI) brand casual leather safety shoes series of products with it has multiple protection function, high content of science and technology advantages, are exported to Europe, the Middle East, Southeast Asia more than 30 countries and regions. In 2004 the company safety production of various protective shoes 2600000 pairs, the total industrial output value of 210630000 yuan, sales income reached 205190000 yuan, profits and taxes 18060000 yuan.
        the company since 1991, successively from Germany, Italy the introduction of injection molding ten international advanced production lines, annual equipment production capacity up to 4000000 pairs, becoming the largest export delivery volume, the highest, the most complete varieties, anti safety shoes supporting the most perfect function of manufacturing enterprises.
        as the domestic production safety shoes industry in the well-known enterprises, since 1998, the company made the first "CE" international product quality certificate in the same industry, through the ISO9001:2000 version international quality management system certification. Established the "meet the needs of users, is our eternal pursuit of" the quality policy, embarked on a pursuit of "fine management, quality and efficiency of road quality zero defect" quality management goal. At the same time devoted to the implementation of brand strategy, established the strategic goal of "the first brand" sainasi - China safety shoes, overall casting CIS image project, in each link of the whole process of production and operation management, from first to last to fully implement the brand management idea, realize the organic combination of (Senas) brand awareness, trust, reputation, customer loyalty, and gradually changed to the brand benefit.
        the company to create "Qi, excellent, new, special" products in working at the same time, constantly improve and perfect the enterprise management foundation work, speed up the modern enterprise management process, follow the "to do first-class enterprises, a first-class products, welcoming the World Trendy" purpose, build up the unique enterprise culture. Potential development of new technology, new products, improve product quality. Respectively in 1999, 2003 the company self-developed "toe stab special safety shoes" have passed the appraisal of new technology industry in Zhejiang province of new products. Measuring made (level three) certificates; standardization work is recognised as a level three. Safety shoes series products have achieved a "national industrial products production license" and the national special labor protection products production license ", the protection of toe safety shoe is the An1 level, anti puncture shoes for the premium.
        over the years, the company has won the "China Shoes City meritorious enterprise", "Wenzhou city to build international light industry city collective work", "township enterprises in the progress of science and technology unit", "Zhejiang province key township enterprises", "Wenzhou City Star Enterprise", "Chinese shoe exports twenty", "Wenzhou export thirty strong enterprise", "Wenzhou City, self production of export enterprise ten strong", "Wenzhou city foreign trade exports 50 strong enterprises", "four Ruian City Star Enterprise", "Zhejiang Province leather industry province level excellent enterprise", "Ruian city safe production of advanced collective", "Ruian export star enterprise", "Non-public Enterprise Archives standardization management advanced unit" and the honorary title; and for many years was named the city "civilized unit" and "heavy contract, keep promise" unit. Senas (SAINASI) brand trademark was identified as "Zhejiang province famous trademark" in 1999, in 2003 by the continued identified as "Zhejiang famous trademark". Senas (SAINASI) brand casual leather safety shoes series products have been the China Light Industry Association awarded the "Chinese famous brand", by the China Leather Industry Association awarded Pei "leather logo", in 2000 by the Wenzhou Municipal People's Government awarded the "Wenzhou famous brand products", also won the "outstanding new products in Wenzhou city", "Zhejiang Province, local industrial famous brand" and so on the honorary title.
        Chen Zewu Saina Group Chairman, President, with their hard work and enterprising spirit, with the brilliant achievement of entrepreneurship and development, was awarded the "Zhejiang Province outstanding township entrepreneurs", "Zhejiang province of private entrepreneurs", "township of meritorious service entrepreneurs", "Wenzhou City Star Director (Manager)", "Chinese shoe meritorious entrepreneurs", "Zhejiang province model worker", "Zhejiang Province leather industry outstanding contribution operator" and so on the honorary title, and was elected president of the Wenzhou City, the tenth session of the National People's Congress and member of CPPCC Ruian Municipal Committee, Ruian City shoe leather industry association.
        we Saina people will grasp the opportunity, would like to sincerely for multi form and friends at home and abroad and multi-level cooperation, equality and mutual benefit, the advantage is complementary, advancing with the times, to create a more brilliant tomorrow.
Main Products
Shoes
Contact information
Contact:   The marketing department
Tel:  
Addr:       Zhejiang province Ruian Economic Development Zone, Development Zone