decathlon (D cathlon) is a professional production and sales of sports goods all over the world in the French company, headquartered in northern France, the company was founded in 1976 by Mr. Michel Leclercq (the current group chairman) in France, and created a new concept of sports goods supermarket. Today, Decathlon sporting goods group is not only designers and manufacturers, but also for the whole series of movement of the very size of the product chain store. The group has the largest product development and design center in France, so far in the world is provided with 351 large sporting goods chain stores (as of the end of 2004), the same industry in the world (by the end of 2009). Over 25 countries worldwide and has thirty thousand employees, in 2004 the output value of 3430000000 euros.
in China, Decathlon since 1992 has been in Shanghai, Tianjin, Qingdao, Guangzhou, Shenzhen, Xiamen, Taiwan has set up a production company. In 2003 November the first decathlon sports goods professional mall opened in Shanghai Pudong; as of 2011 01 months, in Shanghai, Beijing, Nanjing, has been in Wuxi, Guangzhou, Shenzhen, Qingdao, Dalian, Hangzhou, Chengdu, Suzhou, Tianjin, Xi'an and other cities of 24 large decathlon super city.
decathlon is the sports goods manufacturers, Decathlon company trying to sports goods production from 1986, the production of network development to the world five continents in eighteen countries, the company based on quality, price and delivery capacity standard strict selection of its production partners. Decathlon all of the world's 331 sporting goods stores in the sale of goods, more than half of decathlon's own brand products. Decathlon is a professional large-scale sporting goods chain stores, Decathlon company business philosophy: all kinds of sports activities together, relative to the lowest price to provide excellent technical performance of products, to provide motion may be more people, enjoy the fun of sports. A typical decathlon store in the general area of 2000 to 10000 square metres, shopping centers to provide good after-sales service, at the same time inside or around the site of exercise opportunities for customers and surrounding residents.
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