Shanghai Ouge apparel Co., Ltd.   

Shanghai Ouge apparel Co., Ltd. was founded in 2002, is located in Shanghai Songjiang District, is a collection development, production, sales as one of the brand clothing company. The company was founded, has become the owner of a considerable scale of production of industrial company. The chairman of the board under the leadership of Shao Jianpan, the company adhere to the original design, independent production line, dedicated to create their own brand Chinese. System, standardized operation flow, professional, high-quality management team, integrity, pragmatic, innovative team spirit of service, without showing a mature brand booming market competitiveness.

A concept of the brand,  
The company fashion brand "Calilona" (Translation: Gerri Rona Chinese) has a rich cultural heritage, integration of modern elements, independent living, is the perfect combination of the East, the western culture. Make the ladies' lives every day full of creativity and color, women embody the pursuit of fashion and a positive attitude toward life, portraying the female images in the new era. Fashion fabric using  , ingenious design and exquisite technology, perfect to show the elegant and harmonious European fashion style.  
Two, the brand positioning of  
Location: according to the age 28-45 years old, full of passion for life, be good at to enjoy life, enjoy work, enjoy the creation of self mature intellectual women and urban white-collar.  
Style: the romantic feeling of the city to reflect the brand style. Fine handmade, elegant shape, smooth lines, accurately reflect the maturity of female psychological needs.  
Three, brand design  
Employ domestic famous designers design a large team, integration of the latest design concepts, figuring the Calilona brand image, promote women's clothing fashion, leading the trend.  
Four, 07  S/S  Calilona
Spring and summer products for 07 years is a combination of fashion and classic, is romantic and elegant compatible, by City  feeling and Romantic two theme to reflect the brand personality style, to meet the different needs of women of different ages.  
Romantic (4-5 Series): elegance is a kind of spirit, a wise woman, independent and confident will be wrapped in a tender appearance, the interpretation of the eternal classic.  
City  feeling (4-5 Series): the intellectual women in the city, the pursuit of high-quality life, fashion attitude, wanton wandering between city and city, the release of passion.  
Cotton, hemp, silk, wool and other fibers through clever design showing the out of the ordinary side, warm and romantic purple, eternal fashion sexy soft white, beige, never out of the black, integration of the international fashion elements, make Calilona  07  S/S is more vivid, attractive.  
In the future, Calilona will continue to uphold the "people-oriented, innovation as the driving force, market-oriented, shaping a new modern fashion female" principle of service, and constantly open up, forge ahead, strive for the enterprise toward internationalization! Main business: women