Introduction
Tianjin shawmist group has more than 10 years of operating experience of female underwear, independent research and development, design, production of a plurality of underwear brand, the group adopts a multi brand business strategy, with the main line of beauty salons channel occupying the underwear market rapidly, at present already in the national market 10000 beauty cinema brand agent. Group after years of market experience, has an international management team, summed up a set of consistent with China's underwear market development of innovative management mode -- polymerization value-added platform.
With the help of value-added platform advantage, polymerization in 2013, Shang Shi Group launched a fashion brand " Promiss" Bai poem, brand positioning in the high-end consumer groups, the management mode of the " franchise; " for the direction of development, to create innovative membership brand consumption terminal. Promiss implementation of the integration of marketing strategies and off line, to help franchisees quickly digest the goods. At the same time, import the ERP information management mode of the group, to speed up the establishment of information operation system to product, marketing and brand management as the core, to information management mode of professional market analysis and development, guidance to join business school management.
Tianjin Shang Shi group with years of underwear industry operating experience, can accurate market analysis and female consumer groups demand, have the shop sales management, personnel management, goods management, data management and so on the scale of the operation and management experience, a solid basis for the development of Promiss brand in China underwear market play. Tianjin Shang Shi Group is committed to the China female R & D and production and the consumer of the world synchronization and can lead the trend of underwear products, adding more highlight and select Update for Chinese underwear market, and strive to make contributions to meet market demand.
Brand introduction
Brand:
Design and functional characteristics of Promiss products and modern women's pursuit of natural beauty of zero release attached to become modern women show leisurely romantic, sexy voice of fashion. The XXX designers not only focus on sexy fashion and free and carefree personality expression, while responding to health, comfort is the basic demand of female personal products, so from the fabric, accessories to the sewing line options are almost harsh. Promiss all adopt the ecological health fabric natural (Coffee carbon and aloe fiber), product design accord with human body mechanics principle, every factory products also have been repeated inspection of fine carve and multi-channel processes clothing clothing workers of the craftsmen, finally presented to the consumer products pieces of exquisite detail.
Promiss brand positioning for the modern bourgeois women's groups of consumer products, to the romantic fashion, elegant and sexy style famous design community, together it is not fashionable elements, but the spiritual emotion, conform to no conventional pattern by means of fashion elements in works of dripping performance, elegant but not obtrusive sense, more of a soft and luxurious. In addition, Promiss also promotes " zero Pascal " living culture, will be free, leisurely, release, zero pressure to carry out the brand, will send a free and comfortable living condition for every consumer, become the era of women's spiritual life guide.
The conditions for joining
A single shop to join the business conditions:
1, Bai poem brand identity and willing to common development;
2, and have a strong sense of brand awareness;
3, has legitimate business qualification;
4, in the local has a good commercial reputation;
5, there is a strong financial strength;
The alliance business conditions of strategy:
1, Bai poem brand identity and willing to common development
2, and have a strong sense of brand awareness;
3, has the legitimate business qualification, can issue a formal invoice;
4, with training clothing supervisory management and system linkage system;
5, the extensive network of resources and market development ability.
6, strategic alliance business must invest 1 business entity shop above
Shop decoration standards:
1, implement the company unified VI store renovation standard;
2, the cost of fitting the standard unit of 500-1000 yuan / square meter;
3, the company provides the decoration design and construction team construction, and specify the overall acceptance;
4, the cost of renovation from individual to join with the construction side separate settlement.
Note: other requirements please refer to "shop decoration Handbook"
main business: underwear brand
Tianjin Shang Shi fashion science and technology limited liability company
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