Zhejiang Eral Group Co., Ltd.   

Eral Zhejiang down products Co., Ltd., was founded in the end of 1997, is headquartered in Zhejiang Lishui. Is a wholly owned subsidiary of Eral Group Co., Ltd., the group in Pinghu and Lishui both have a total construction area of 75000 square meters of modern industrial park two, at the same time management center to design, sales center set up in Shanghai, the group has about 3000 employees, owns Eral feather products Co. Ltd., Zhejiang Zhejiang Eral Garment Co., Ltd., Shanghai Eral Garment Co. Ltd., Shanghai Eral clothing Sales Co. Ltd., Shanghai Eral household textile limited company of 5 subsidiaries.
Eral after 12 years of development, presented in a down jacket, dress, pluralistic development situation of textile products. In 2009 April, "Eral" trademark was identified as "A Well-Known Trademark in China the State Administration for Industry and commerce". Eral group leading the down jacket fashion design trends, with comprehensive strength in the design advantage and outstanding brand, make Eral jacket in China market, formed in North China, northeast, Central Plains, Zhejiang seven regional market expansion trunk, has 2500 sales outlets in 31 provinces, autonomous regions, municipalities directly under the central government at home, set up 17 offices in Shenyang, Beijing, Ji'nan, Hefei Wuhan, Chengdu, etc..
"The brand, specialization, standardization and group" is the development route of Eral's main. Eral adhering to the "excellence, strive for perfection" spirit of enterprise, advocate "the life of famous brand is the quality and culture" brand philosophy of "honest to the letter take advantage", in the implementation of brand strategy as the guidance, further enhancing internal strength, is committed to the "Eral" make become international famous garment brand. Eral brand "brand quality is the life and culture" brand concept, and "market positioning with 18-38 year old urban white-collar targeted consumer groups", indicated that the Eral brand market share not for large and all, but the precise effect.
main business: Children's wear, children's apparel