HOZ (Backstreet Boys), the world famous unique charm of fashionable leisure brand, was born in 1943 in the sunshine state of Florida, the earliest to production and fishermen appliances, ship equipment and army boots. In 1955 a Hollywood movie "traitorous" costumes, the success of the launch of the film, HOZ leisure clothing; in 1980s-2000s, brand to the development of America and Europe, and enabled well-known designers, sought after by the young people, set off a stock HOZ (Backstreet) culture boom in Europe and the United States.
& nbsp; & nbsp; in the 21st century, HOZ (Backstreet Boys) formally enter the Chinese market, established companies and research and development centers, in the rapid development of fashion and leisure areas. For over 60 years, HOZ (Backstreet Boys) after the training times and culture of precipitation, to establish a unique brand soul "Honesty of self", be true to yourself!
& nbsp; & nbsp; & nbsp; company main fashion casual shoes and apparel accessories, product radiation in China, the United States, Japan, Korea and other multiple countries and regions; has the world's largest leisure shoes cooperation R & D and production system, number of modernized footwear processing base and product R & D Center; the establishment of the center for creative design, cultivate a good team of designers, and the United States, Japan and other well-known design team to develop long-term cooperation, keep pace with international fashion trends; based on the advanced idea of using data driven marketing, the company has established the a professional data analysis team. The team combined with domestic and international macroeconomic environment, industry development, trends and enterprise operating history data, HOZ management data warehouse and decision-making support model has been built, through data analysis and data mining to achieve more accurate marketing; formed from creative design to the terminal retail management of brand integration business model.
main business: casual shoes
New business
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