Guangzhou Shang Ya brand apparel development Co. Ltd.   

Introduction to enterprise Company  Profile 
        Guangzhou city of Shang Ya brand apparel development Co., Ltd was founded in 1999, the marketing center is located in the fashion information, textile manufacturing resource advantage area - Guangzhou, is a set design, development, procurement, production and sales of garment enterprises. The company owns the independent women's brand - "Diface diface".   since the founding of the company, always adhere to the service as a fundamental, taking quality as life, establish the sustainable management, sustainable development of business strategy; and work in the outstanding team of consultants, all-round upgrade brand operation system including products, marketing, planning, management system, enhance the competitiveness of the brand, and actively build strong terminal, market develop and maintain in a professional model, providing the perfect products, perfect service for consumers.
 
Brand  Concept
Diface brand idea; diface employ image spokesperson Han Xue, 18-35 years old female fashion dedicates, creates leads the fashion new life philosophy highlights the delicate ladies, "modern, romantic, elegant" three big theme, convey fashion personality style, dear skin comfortable version type, flexible free collocation, trend fashion style, for the modern female to extend to a broader fashion dress space

BrandPositioning
brand positioning market positioning: the two grade market as the core, radiation three or four market positioning:
age 18-35 years old
price position: spring and summer price: 69-499                  winter price: 99-799
main business: fast fashion