Introduction to enterprise: Rome feelings dress set design, production, production, sales as one, the launch of the mid-range of women's fashion, by the pursuit of a perfect life of female love. The company has a group of professional designers, excellent sales team and nearly 1000 workers, they make concerted efforts, and strive to move forward, so that the feelings of Rome business in recent years has maintained strong growth momentum. Now the company stores and counters throughout the various provinces, municipalities and autonomous regions throughout the country.
Brand positioning: 25-38 year old between, to create independent, confident, free spirited young woman, with the design of the texture, mysterious fashion.
Price positioning: the median price of light mature women; Center: 99 ~ summer price price with 699 yuan; spring and autumn price band: 160 ~ 1380 yuan, winter clothing prices with: 200 ~ 1500 yuan
Brand:
course
1994/9 open its first store in Hangzhou Wulin Road (was the first women's Wulin Road store)
1995/9 set up the first home outside the shop counter
in Suzhou City
1997/8 agents nationwide more than 50
2001 design director Geng Yijing was named Hangzhou ten couture designer
Roman sentiment brand by the city City Hall Hangzhou named Hangzhou ten brand
Roman sentiment brand was named Chinese sixth Art Festival sponsor brand
The first Chinese West Lake Expo was named image of miss only women's brands designated
Expo
2002 the company was named Zhejiang Province clothing industry business reputation and excellent enterprise
2003 feelings of Rome Brand Clothing Fair officially unveiled in Beijing, and has made brilliant achievements.
2004 general manager of the company Jiang Xieping was named vice president of the Hangzhou women's Association
2005 the executive department relocation, realize the separation of production.
2007 company factory relocation and expansion, realize scale upgrade.
Now 20 provinces, company stores and counters times Zuma 2 municipalities, 3 autonomous region.
main business: the feelings of Rome women's brand, Roman sentiment brand women
the main demand: the franchisee
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