Guangzhou city nor surplus Garments Co. Ltd was founded in 1994, is the first domestic research and development, production, sales of Korean women's brand, with product R & D institutions in South Korea's well-known domestic enterprises.
Guangzhou city nor surplus clothing Limited company adhering to the "people-oriented, common development" business philosophy, to attract a large number of outstanding talents; after fifteen years of development, nor surplus clothing company now has more than 600 employees, facilities of more than 500 Taiwan (sets), the annual production capacity of 800000 pieces (sets), with R & D center of large product of Seoul in South korea. The main brand EBWIN nor surplus has become a leader in the domestic Korean women's brand of.
at present, the company has dozens of agents in China, home to more than 200 franchisees, sales network all over the Chinese, Hongkong, South Korea, Southeast Asia, etc..
company philosophy: honesty is gold, the customer is supreme;
enterprise spirit: forge ahead with determination, hard work;
let the soul intoxicated in the Sino South Korean traditional culture blending symphony, relaxed feel "a out of the ordinary fashion EBWIN nor Ying" brand described.
"EBWIN nor Ying" brand is a brand created by Korean designer famous Chinese American architect Mrs Wang, a brand with strong exotic amorous feelings combining elements of pop top world, to express the designer's unique aesthetic and artistic taste.
"EBWIN nor Ying" brand clothing, always uphold the "innovative thinking, the design concept of independent style and refine on quality", create "personality yet elegant, simple without losing the stylish" style of fashion taste. By virtue of the outline shape, unique aesthetic tendency of simple and exquisite details of the deal, the release of the international trend and the latest fashion elements, show the modern female urban fashion unique taste, the pursuit of freedom, personality style.
brand positioning
design: fashion leisure, simple and comfortable, elegant and generous.
age of positioning: 25-35 old fashion, elegant taste of modern urban women.
market positioning: a class of the second tier city mall, two or three class city first-line shopping malls, one or two, three class city bustling commercial pedestrian street stores.
customer orientation: a monthly income of 2000-5000 yuan in the urban white-collar workers, civil servants, the intellectual women etc..
fabric positioning: the import of cotton, hemp, Suwa Ju natural fibers such as high-grade fabrics.
