Guangzhou Dazhi Trading Co., Ltd. (Bei Danna)   

brand strength

company operating the brand is headquartered in Guangzhou Haizhuqu District Phoenix Exhibition City Industrial park. The Bedana brand was created since 1993, market of textile and apparel professional league Chinese named Chinese clothing the most growth oriented brand, has become the Chinese market fashion clothing luxury brand, and actively expand the overseas market.

Bedana is the brand and product line has reached Ye Trading under the flag, lingerie and women's market focus. In recent years, coming Ye vigorously expand career, began to get involved in the housing industry and the food industry, and strive to diversified development.

in the industry, Bedana took the lead in the use of ERP management mode in the industry, all resources within the industry together, on the procurement, production, cost, inventory, distribution, transportation, finance, human resources planning, to achieve the best combination of resources, achieve the best benefit. Combined with the actual brand itself, Bedana created five major modes of enterprise brand management: professional operation, shaping the brand; brand management; standard system, quality monitoring, security brand; personal services, landscaping brand; integrated advantage, enhance the brand.

since 2010, as ye with a Japanese clothing design company cooperates together, invested heavily in the depth of the development of the underwear market, designed to let more female friends to enjoy more healthy and more perfect underwear.

future as ye will always uphold the "let you perform many charming beauty" brand philosophy and "simplicity, fashion, elegant, exquisite" brand positioning, the organic integration of the pursuit of Oriental elements and international popular in style, build with Chinese style international high-end brand image.

the design strength of

Bedana have the first-class designers, to the clothing line, color, tone, texture, light, space, artistic expression and structure modeling. Year to year to Europe and the United States collection fashion inspiration and interpretation of the new trend of underwear, to learn from the "essence of the classical, avant-garde, fashion, romantic" design thought, to "comfortable fashion" creative elements, together international cutting-edge taste, as the women in the city bring high-quality fashion underwear wearing value.

Bedana, the use of high-quality fabrics and accessories, pay more attention to the style design section, to work in the style, more responsive to the female consumer favorite novel style, colour collocation of comfort. For the collection of the latest style trends of reference, Bedana made a lot of domestic underwear enterprises do not dare to do, is to invest huge sums of money, much channel from each field collection of the world's most popular elements. The establishment of a special network group, pop elements from the network to collect on each field reserves each day; the cooperation with professional organizations, get around the world clothing exhibition and Congress are captured in the fashion styles from professional institutions in the hands; in addition, Beidanna is first broken only get design inspiration from the field of clothing Limited, the design techniques of sculpture, painting, watercolor fusion fields, everything just to make underwear style more fashion and close to life.

production of power

perfect products, derived from the superior quality, Bedana uses four heavy quality assurance, to ensure that each product such as a perfect work of art.

hardware guarantee, Beidanna in strict accordance with the GMP international standard design workshop, elegant environment, fresh air, away from sources of pollution. The introduction of the European advanced three needle machine, miter saw machine, sets of node machine, double needle sewing machine, stretch sewing machine, five line three line flat seaming machine such as a set of underwear production equipment, both to ensure the fabric elasticity and the original quality, and ensure that every small parts are closely attached to the skin, and truly let the body to enjoy by breathing comfortable and carefree.

raw material assurance, Bedana full use of high-grade fabric, strictly control the quality of fabrics, from the source to ensure product safety and quality underwear. In addition to the traditional silk, cotton, spandex, nylon underwear fabrics, Bedana bolder with Lycra, Khmer, singeing mercerized cotton, silk and other compact structure, smooth as silk, soft to the touch, with a novel elastic fabric, color and elegant, tinggua comfortable, not shrink or fade, ensure product fashion, comfort from the source.

Production assurance, Bedana implementation of production process monitoring and standardized management strictly, ensure that products from R & D to the factory every link are closely monitored; a lace, a texture, a button, every detail, according to flow in double assurance of machines and personnel under standardized the standard operation, let the designer's visionary ideas presented perfect.

Beidanna guarantee, strict implementation of ISO9001 quality management system, to ensure that the product quality inspection of every aspect of strict. In the whole process of production, Bedana will self, he inspection, sampling closely, with international first-class testing equipment, from purchasing to finished product, ring detection, each piece is guaranteed.