- Hongkong (International) Garments Co., Ltd. is a famous women's brand, the company has long been to the modern 38 - 22 years old female consumer psychology in-depth analysis, creating a full adaptation should be the characteristics of women wearing brand - "MAX-BOBO". Form a "fashion, simple, natural" brand style.
"Hangzhou Han Xuan Trading Co., Ltd." to get "MAX-BOBO" women's general agent in mainland China, the Hongkong headquarters in the supervision and guidance of product development, production and sales activities. And adhering to the headquarters has been "pragmatic, open, beyond" style, to meet the needs of domestic women to dress culture as the company's goal, in the continuous development of new products, increase the quality of the product, the establishment of a perfect after-sales service system. In order to meet the requirements of the headquarters of Hongkong, the company in Hangzhou to build products, fabric research and development center and large-scale production base, and set up the national marketing center. These efforts to the development of the "MAX-BOBO" to win a good market situation. The past, future. "Pragmatic", "pioneering spirit" of "MAX-BOBO" person in the company's rapid development period, with full confidence and full of spirit for the enterprise's goal and strive to sprint.
product positioning:
age: women aged 22-38 years old
price positioning: spring, spring, autumn and winter 200-600, 300-2000
product style: fashion, simple, natural
