SMILE (smiling) clothing, under the Hongkong smile clothing Limited company flag. Our headquarters is located in Hangzhou, operations center, known as "Hangzhou City smile Garment Co. ltd.". The founder of the brand in early 1990 led by in Taizhou area of Zhejiang Province as a symbol, a prelude to enter the mainland market.
The development of the company has owned a solid terminal shops and joined the business, has its own design research and development center, marketing center, logistics center, settlement center, information center and other departments, nearly 200 employees, after twenty years of intensive and meticulous farming, has entered the high-speed development period.
Michelia business philosophy is: will the frontier trend of the world into the China, to create fashion wind mix, leading garment industry trends and future.
In 2010, the company set a new vision. Again, tamp foundation, carefully constructed smile, smile, mature professional brand smile. Positive for the staff to provide professional, standardized and systematic training, perfect occupation planning and promotion opportunities; take the scientific distribution method for the franchisee to provide 100% zero inventory policy, while supporting the terminal management, professional training system; on this basis, the realization of the franchisee, employees, company and win-win. Let a smile brand all over the domestic each province, city, area, is the common pursuit of all smiling people.
Sincerely look forward to you to join us, let us hand in hand together, singing all the way, create a better future!
1, enterprise vision: let the smiling incarnation as a synonym for fashion, mix to the end!
2, enterprise purpose: caring for women, increasing women's personalized taste in clothes, working for women to create both
With European fashion and the integration of high quality product is the essence of Oriental culture.
3, the spirit of enterprise: harmonious activity ahead
Enterprise culture: 4, hand in hand we'll walk this road together
Hand in hand we sang
Hand in hand we create the future
5, business philosophy: people-oriented, to culture as the soul, the pursuit of excellence.
6, the enterprise values: honesty, intentions, to create, win-win.
