J0Y0 (Introduction of J0Y0 brand)
One, brand introduction (Brand Introduction)
The origin of J0Y0: (The History of J0Y0)
In 2001, Joyo International Company Limited first registered in Italy and the introduction of women's fashion brand J0Y0, and with its fashionable style, excellent quality, perfect fusion of the Chinese women "independent, confident" temperament and cultural literacy. In order to meet the development needs, in 2002, denounced the huge funds to create brand industrial park in Shenzhen, lays the foundation for the J0Y0 brand in the domestic development.
For the better development of J0Y0 and reach and set the goal of developing strategy, the J0Y0 brand after the market analysis and research, careful in 2002, began with the Italy famous designer Mr.Javid Ildardashty led the Viva S.R.L group company officially launched cooperation, the Group brands include Coocoon, Sherli, Raladi and so on, store distribution in Rome shopping street Via Condontti, Milan boutique Via Monte Napoleone live, and Paris city region of the Avenue Des Champs Elysees, Galeries Lafayette and Printemps, the renowned.
two, brand interpretation: (The Origin of Brand)
J0Y0, the lessons of the Rome Fontana di Trevi (Devre fountain Trevi Fountain) unique Gothic design style inspiration, deep meaningful Italy free aesthetic literary style, combined with the international competition for urban women fashion to express deep understanding of their own love, to highlight the taste and details of the office, with Italy and Japan, high-grade fabrics, seeks to highlight the modern female expression beyond the self, self-reliance and the pursuit of personality fashion spirit. J0Y0 will every detail perfectly into the world of fashion products, for the ultimate in fusion condense into a woman on their implicit and warm love, and put this into the woman soul of love and urban women pursuit of ideal life through to the clothing design, let the ultimate interpretation of different urban women the role of different occasions ideal in life. This is the United States J0Y0 sentiment and social change, life change, the change of aesthetic fashion, and dare to break through the change and challenge, dare and dare for the change of bold innovation.
three, brand style (The Style Of Brand)
four, consumer groups: (Customer)
1, the age: 28~38 year old female position.
2, pay attention to lifestyle, leading the trend of fashion, with a rich inner world and unique aesthetic pursuit.
3, have self-confidence, temperament elegant, fashionable women.
4 changes, feeling themselves, society, the trend of the initiative to dare to change, dare to challenge their own innovation pursuit.
five, brand enterprise subordinate to introduce (Company Profile):
"J0Y0" brand belonging to Joyo International Company Limited.
Joyo International Company Limited headquarters is located in the world of fashion forward positions - the Hongkong Special Administrative Region, in order to meet the ever-changing needs of the new modern city female, at the same time, fit women's consumer market with high quality and low consumption requirements, the company in 2002 invested heavily in Shenzhen, building area of 20000 square meters of modern "brand industrial park".
Joyo International Company Limited is a large enterprise professional fashion design and R & D, manufacturing, marketing as one of the. In the clothing industry as "Joey's clothing (Shenzhen) Co. Ltd." "Jiakang garment (Shenzhen) Co., Ltd." "Joey fashion Gallery Limited" and other subsidiaries. Now has advanced production equipment more than 1000 employees, more than 700 units, annual production of finished products reached over 2000000.
2006 officially operating in China, and in Hongkong opened 10 outlets (Hongkong concept store address: Hongkong Tongluowan, 311 Gloucester Road, Windsor House G18 and G 19); at the same time in mainland China the important municipalities / provincial capital important shopping malls to open nearly 100 stores.
Enterprise regards innovation, change the source for enterprise development, and constantly improve the internal operating procedures, quality control process, business process and service process, in order to improve the quality, efficiency and service quality. Its clothing enterprise since its inception, America constantly introducing Japanese and other foreign advanced equipment and advanced management concept, and quickly developed into a very influential well-known enterprises. Joyo International Company Limited adhere to the "people-oriented" management system, through the "pragmatic, enterprising, cooperation, innovation" the spirit of enterprise and "health, happiness, love, unity" of the enterprise culture, and constantly create impressive performance, occupies a high position in the clothing industry.
Six, contact: (Contact)
Company name: Joey garment (Shenzhen) Co., Ltd.
Brand name: J0Y0
Contact person: Ya Dong
Post antony.sz@joyo-intl.com
Electric 0755-27327015 words:
0755-27360087
Network access: www.joyo-intl.com
Italy group company address: Via P.Alecce, 38 - 4200155 Rome, Italy
Hongkong business headquarters address: Hung Hom Kowloon Hongkong crane Park Street 2G Hengfeng Arts crafts emporium first floor E room two
China Company address: Guangdong province of China Shenzhen city Baoan District street Fuyong Phoenix third first Industrial Zone Industrial Park building A2
