Guangdong Cardanro leisure clothing Limited company   

"Cardanro" (CARDANRO) is a famous Italy international brand, to enter the China in 1991, 2003 into the domestic leisure market to a high starting point, the creation of Cardanro leisure clothing Limited company. In the process of development, Cardanro virtual business features, with series of casual clothing for the leading industries, the implementation of a high starting point, high standard of brand strategy, the full integration of external quality resources, to achieve the rapid development of enterprises, Cardanro has become Chinese famous sportswear brand enterprises. Cardanro adhere to human resources as a strategic resource point of view, from the beginning, spared no expense to attract high-quality management, technical personnel, the company has a high degree of talent many experienced, college or above level staff accounted for 80% of the total number of employees, while not breaking join attracting the top from the industry well-known enterprises, enable the company to maintain the vigorous vitality in the fast development. Companies to implement "talent strategy, innovation, team learning", from the selection of personnel, to the entry of the training, and then to the incentive and retaining talent, policy and common building of enterprise culture, which embodies the strategy of the development of both the employees and the company. Company to "equality, cooperation, integrity management" as the cornerstone of enterprise development, to win the supplier, join the customer's trust and praise. In the process of growing up, pay attention to the development of three major Cardan play advantage, namely the talent advantage and product advantage, brand advantage, advocating to win the market, with integrity to win customers, to win a higher visibility and reputation for the brand, adhere to brand management to create "four wins" (i.e. the company, customers, employees and consumers). Business philosophy, to highlight the brand culture connotation, creating novel and unique cultural vitality, to further expand its own power. The company breaks the traditional mode of production, is committed to develop the virtual production, in Guangdong, Fujian, Jiangsu, Zhejiang and other places to integrate a large number of powerful production capacity, strong technical force, excellent quality of products manufacturers to establish long-term strategic cooperation supplier system. Up to now, a total of more than 70 professional manufacturers to join the Cardan Road in the supply chain, for the company to form an annual series of casual wear strong supply base about 5000000 pieces. Companies actively promote the product based brand strategy, make full use of the cardan brand intangible assets, intangible assets and to mobilize social resources integration of tangible assets, franchising way to constitute a strong business network, to achieve the scale of operation and rapid expansion. Since 2003, a step by step, the number of shops continue to increase market share steadily expanding. In 2005, Cardan Road launched a series of win-win market development policy, greatly inspired the majority of the franchisee opened stores, shop investment enthusiasm, significantly increased the number of stores. Up to now, Cardan Road store / cabinet has been all over the domestic large and medium-sized cities, and at the same time, open the internationalization journey in Vietnam and Hanoi. In the future, bright cardinal will continue to go out of the country into the international market.