Wenzhou Jiewei Trading Co., Ltd.   

- brand analysis "Nuts" -- from the "Oriental Pearl" Hongkong, absorb the concept of international fashion designer Amory design, and the use of fabric country day, South Korea to import fabrics, closely combined with the international trend, with the international advanced production equipment, continuous innovation and superb technology, a unique new interpretation of feminine elegance, self-confidence, noble and grade, much of modern urban women to pursue careers! "Style" "Nuts" tell us the latest fashion flow -- the low-key elegant. "Fu" is not the Lord Zhang Liang pursuit of color, subtle highlight quality. Reflect the value through the process and details of high-grade fabrics, exquisite tailoring, high level, emphasizing the low-key elegance. In the low-key emergence clothing quality and exquisite life, is "nuts" brand culture connotation and value. So it won more urban temperament type of female identity. The use of color, plain one used to give people the conservative strict, but in the design concept designer in Amory color is exceeding one's expectations of bold, modified smooth lines, clever, be just perfect embodiment of the color of the elegant and charming. "Fu" style products divided into two big department: workplace attire, Party clothes. "Workplace attire" simple and clear cut line. Fresh capable, let women in the workplace is full of confidence, show style. "Party Pack" is elegant, charming, smooth lines, more use of lace and beading embellishment, do China and well. "Product positioning" "Successful female figs" dress lock urban white-collar, California to pursue fashion as the target market. They are confident, optimistic, positive and attitude towards life, have a stable income, good and life culture grade. They are the cause of the persistent, enterprising, a keen sense of touch, strong sense of self, through clothing harmonious collocation, reflect the person's lifestyle and values. "Design and brand culture closely linked to this trait fruit" clothing, pay attention to quality and connotation of clothing, to meet the demand of this segment of the population. : 25 -- 45 years old age positioning Price positioning: 300 -- 2000 yuan Market positioning: suitable for high-level consumer