Huzhou fushengda Knitting Garment Co., Ltd.   

Huzhou fushengda Knitting Garment Co., Ltd. is a set design, production, sales in one of the children's clothing company. The company puts forward "to the quality of survival, new ideas to the credibility of development". Company under the [Pei Lin] brand, is the representative of children's wear brand fashion women's trousers, trend and Taiwan pop style, characteristic of children's wear brand belongs to series, the orientation of design. Pei PEILIN Lynn logo -- PL, is Pei Lin English letter abbreviation after art performance and deformation. Through the comparison of the green and navy blue, orange color, graphical abstract symbol of Pei Lin occupies a unique position in the children's clothing market, meaning the Fusheng company the pursuit of high-quality, professional, brand business goals. "Pei Lin Tong cool" - this beating notes, dancing fashion movement, accompanied by the popular trend, continue to explore in the colorful and varied marine market and growth will be a out of the ordinary, the Pei Lin show in China Childrenwear stage. "Pei Lin Tong cool" designers pen by rolling out a deputy works reengineering fashion personality of the boat, and you together into the industry mainstream...... Product positioning Pei Lin children's product positioning in high-grade girls partial pants, and full of difference, namely "the implication of the concept of life characteristics of children's clothing". Product design around the brand characteristics, according to the season launch different themes. Pei Lin's claim the object is at the age of beautiful girl on the fashion trend of the modern family sensitive active in the beauty of the aged 7-16, in children, the product ratio is 4:6, the South market and the northern market direction than for: 7:3. Brand positioning Brand: Chinese birthplace of Huzhou ---ZHILI Brand symbol: Pei Lin Tong cool - life palette Brand characteristics: childhood --- charm fashion trend Brand logo color: [green] - the life and vitality [orange] - a warm and cheerful [blue] - peace and quiet Brand culture: the interpretation of a novel, beyond, positive attitude towards life Different brand positioning: on behalf of children's wear fashion trend of female trousers, Hong Kong and Taiwan pop style, is a professional characteristic of children's wear brand. Consumer advocates: Pei PEILIN Lynn - sharing "novel, beyond, active life" The brand appeal: Pei PEILIN Lynn appeal object is a fashion family grow lively children The core of advertising language: Pei PEILIN Lin Tong cool, out of life colorful New life, from beyond the vitality of your Brand core values: characteristics of child trousers, fashion brand