brother brand, from Chinese Taiwan, founded in the year 1977, in line with the feel for others, the team complement each other, the concept of integrity management following good value, value for money. Optimism, perseverance, responsibility, expectations created a continue to create jobs, to serve the society, faith, hope, love of enterprise.
Gedi Sihai Sihai Gedi, interpretation, is big and the total capacity, common prosperity across the subjective, borderless, clarify thinking leading behavior, decision results Gedi culture concept million people for this practice is the root to adhere to deep whenever and wherever possible slow breathing shaping the physical and mental health initiative dedicated to sincere Leshan accumulation ability of sustained efforts diligently strive after it is fashion, taste is the taste of life earnest transfer beauty Gedi fashion development enterprises limited, four brand series:
GIRDEAR 1 brother "Brotherhood" can be understood as the earth is a home all this is with the ball, and He Xiangjian Gedi existence, the source of this idea, firmly believe that: human, equality and mutual all, feel for others; all things, unite in a concerted effort, interests and common; all things, sharing, location dependent phase information white collar: full range routes, diversified colors
2 is all in AMASS AMASS English meaning accumulate, accumulate (especially wealth), "the wealth gathered at first was" AMASS extended to the team, with wisdom and perseverance, to pull together in times of trouble, sharing weal and woe "
positioning: the individual taste, fine line, timeless classic black and white ash, coffee camel card
3 Yi Li e-Li Yi, Yi Jing is the sun and the moon on the meaning, anecdotal interpretation for the change, transformation. Yi Li that is because the clothes and beautiful location: Ladies sizes, transliteration, fashion and elegant 4 ma am ma am Mei Mei, a symbol of fortitude, noble and refined
positioning: the consumption power of small customer, will "value for money" to the extreme