"Xiaoshuai rabbit" family is supporting cherubs International Children's activities (Beijing) Co., Ltd. After more than ten years kids marketing practice, combined with the escalating brand consumption demand, in-depth study of the psychology of consumers, domestic and international integration "children's clothing, shoes, toys, stationery" brand, form Xiaoshuai rabbit children products characteristics of franchise stores. Xiaoshuai rabbit integration discount marketing chain brand, to the consumer is high quality and inexpensive, for investors is the comprehensive products and characteristics of the brand support!
brand: not with a cipher to deal with, only sell brand goods, covering dozens of brands. Visual concept: only exchanges and fashion elements, refused to mediocrity, vision, only for the pattern of childhood, hundreds of suppliers. Xiaoshuai rabbit let designers buy, let the kids advice. Service characteristics: no reason to return 28 hours, 48 hours change, without any reason, as long as doesn't love, will be returned. Because the child is very fickle, Xiaoshuai rabbit to give children the opportunity to repent, to parents sincere understanding. Price positioning: Xiaoshuai rabbit all franchisees 1-1.8 suppliers discount, retail half price to 40 percent off, below 100 yuan accounted for 80%. Make sure that all children have the opportunity to. Product style: fashion, cool, personality, comfortable, sunshine, childlike. Consumer groups: age: 3-16 years old baby gender: 60% girls, 40% boys. Features: 1 Cenozoic urban children's health, happiness, confidence, personality. 2 life is full of whimsy, like to accept new things. 3 independent and strong, full of love and vitality. 4 like Xiaoshuai rabbit wearing fashionable, like jumping.
