French V.E. DELURE (delay) means "excellence you" (V.E. is short for etes Vou, meaning "you"), the experience and achievement of the group image of target customers, the rich life of successful man not only has success in work, and caring for others.
in order to convey the brand image of products, the group in the product design and marketing strategy adopted the slogan "because of love, so the more classic", and the specific performance of "love" message, and uses the representative of "the love" purple blue.