In 1991, the ISBL Isabella brand was born in the Oriental fashion capital of Hongkong.
In 1993, the Kang Li group of Hongkong acquired the ISBL ISBL brand trademark and design studio, and invested heavily in the market construction and cultural precipitation of ISBL Isabella brand in the Hongkong market, laying a solid foundation for the next rapid development. Meanwhile, in the center of central China, Wuhan Kang Li Garments Co., Ltd. was established in Wuhan to promote the ISBL Isabella brand.
Wuhan Kang Li Garments Co., Ltd. is a modern enterprise specializing in the design, production and operation of fashionable women's clothing. We have excellent professional and technical personnel and modern production equipment. Since its inception in 1993, the company has persisted in serving the purpose of "women in the world", guided by the principle of "doing things, achieving first performance, creating wealth and contributing to life". With its unique design style, strict management and perfect after-sale service, it has been famous in the "four places on both sides of the Taiwan Straits". Its brand image has won wide attention from all walks of life and consumers' trust.
Over the years, the company has been importing the CIS brand strategy. In order to enhance the brand and ensure the quality of products, we should purchase raw materials, select new fabrics, design and identify the quality, and strictly enforce the ISO9000 quality system standard. In order to strengthen the brand position of the company, the enterprise has established a comprehensive image management system, implemented the enterprise CI introduction mechanism, made use of the strong combination of the media and the POP visual recognition project elements, so that brand awareness has been deeply rooted in the hearts of the people. The sales network of Isabella products has been spread all over the country. Shopping malls are located in 100 homes, and agents have developed more than 300 franchisees, winning the unanimous praise from their partners.
In 2011, ISBL Isabella underscored the market segmentation of subordinates' QS.ISBL Jones Isabella, and built QS.ISBL into a professional leather brand, and quickly occupied all major markets in the country.
In 2012, Kang Li group upgraded the ISBL Isabella brand again and launched the new image of Do.ISBL Dora Isabella. DO has a deductive meaning in English, supplemented by the design concept of the top store VI visual image, the combination of classics and fashion, and strives to create a Do.ISBL Dora Isabella women's Totem with cultural details.
Introduction
Main Products
Contact information
Contact: | Mr. Lin |
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Tel: |
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Addr: | Hubei - Wuhan Hubei - Wuhan No. 13 Jiangxing Road, Jianghan Economic Development Zone, Wuhan |
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