Metersbonwe group   

Founded in 1994, Metersbonwe group is a private enterprise which takes production and sales of casual clothing as its leading product. At present, we have Metersbonwe Shanghai, Wenzhou, Beijing, Hangzhou, Zhongshan, Chongqing, Chengdu, Guangzhou, Shenyang, Xi'an branch, and keg Clothing Co., Ltd. Under the group, there is a casual wear brand "Mts. Bang Wei" and a high-end casual wear brand "CH" IN Qi. At present, there are more than 900 stores in the United States, and "CH 'IN Kei" opened the first monopoly store in October 2002, and began to invest in the whole country in June 2003. The group took the lead in adopting the "virtual management" mode in the domestic garment industry and took the development road of brand chain operation. In May 1995, the company opened the first store of "Muse, bang Wei", which sold 5 million yuan in total, and sales amounted to 510 million yuan in 2000. In 2001, on the basis of adhering to the "virtual operation" and steady development, the group started the quality management project in a comprehensive way, and improved the management quality from the brand image, product design and quality, market development, sales service and information management. In 2001, the sales volume was 870 million yuan, and the sales volume exceeded 1 billion 500 million yuan in 2002. In 2003, the total system sales exceeded 2 billion yuan, and Metersbonwe group became one of the leading enterprises in China's casual wear industry. In 2003, the "sweater bond" sweater was named "China's famous brand". 　　公司从创立开始，始终把诚信经营作为企业发展的基石，赢得了消费者的信赖和行业的好评，其独具特色的经营管理理念和品牌文化内涵，引起了业内和各界的广泛关注： 　　☆在品牌形象提升上，公司运用品牌形象代言人、极具创意的品牌推广公关活动和全方位品牌形象广告投放，结合开设大型品牌形象店铺的策略，迅速提升品牌知名度和美誉度； 　　☆产品设计开发上，建立并培育了一支具有国际水准的设计师队伍，与法国、意大利、香港等地的知名设计师开展长期合作，每年设计服装新款式1000多种； 　　☆生产上突破了传统模式，充分整合利用社会资源和国内闲置的生产能力，走社会化大生产专业化分工协作的路子，在广东、上海、江苏等地200多家生产厂家为公司定牌生产，形成年产系列休闲服2000多万件（套）的强大生产基地，专业的品检师对每一 The implementation of strict quality inspection and strict quality control in the production process of the road, the use of brand effect, attracting franchisees to join, expanding the chain monopoly network, and implementing various services and management including logistics distribution, information consultation, staff training, sharing risks with franchisees, developing together, achieving a win-win situation, implementing loyal customer service projects, and continuously improving the service quality; implementing e-business information networking in management, establishing "information highways" connected by computer terminals in all links of management, production and sales, and realizing internal resource sharing and networking management. In the face of the future, Metersbonwe group will seize the opportunity to accelerate development and strive to build a well-known brand in the world garment industry.