Introduction
Dongguan branch snow dragon clothing trade Co., Ltd. was founded in 2000, is located in China's clothing city - Humen, Dongguan. Since its establishment in 2000, Ke Xue long Clothing Co., Ltd. has broken through its traditional business philosophy and gradually improved its management and management mechanism under the atmosphere of high competition in domestic brand market and changing consumption habits. At present, the company's direct and franchised stores are springing up all over the country. Ke Xue long is stepping forward step by step at a steady pace towards the established goal. He has passed the happy initial stage of business, and now has entered the chain, franchised, monopoly and regional agent stage, and is moving towards the brand development period. The company adheres to the basic principle of "integrity management, satisfactory service and win-win development" and implements the brand development strategy in an all-round way. The "Snow Dragon" (KEXULO) cowboy leisure apparel is mainly produced by the company, mainly denim jeans, and its product structure is rich. It is mainly targeted at 18-35 year old fashion and high taste urban women. To understand young women's preferences, close to young women's mind, "showing young women's personality" is the original intention of "Ke Xue long" clothing brand creation. The design concept of "beauty Snow Dragon" brand: the KEXULO brand follows the fashion, simplicity, free personality design concept, uses rigid and wearable denim fabrics, kneads and subverts traditional elements, spreads the bold imagination of jeans, and integrates into the fashionable elements of the fashion so as to make the "tough" jeans wear infinite tenderness and fashion. Brand image: "beautiful leg expert - Ke Xue long". Interpretation of brand logo image: the whole logo design is particular about the combination of tradition, modernity and rigour and rigour. It is in line with the business philosophy and is full of modern sense and strong visual impact.
1, creativity comes from "cowboy". With the appearance of a bold and aggressive horse, it reflects the meaning of the new cowboy doctrine. On the basis of rebellion, ruggedness, bravery and freedom, new elements of health, elegance, environmental protection and nostalgia are added to make "Ke Xue long" more plump and perfect. The simplicity of
2 and wooden wheels, which symbolizes the origin of history, is also combined with the actual situation of China and has Chinese characteristics: what kind of heroism is "driving a long car to break through the mountains in Helan".
3, modeling refining, simple and clear, very strong affinity, appeal, easy to impress the audience.
4, standard color is deep blue (C100, M80, K50), orange red (M65, Y100), deep blue represents calm, thick and noble; orange red represents passion, youth, and bold and unrestrained. "Mountaineering begins to see the sky is high, and the sea knows little." All the members of the snow dragon welcome you with your broad mind and open arms. There is no perfect individual, only a perfect team, let us together in the same storm, shoulder to shoulder together to experience the joy of growth.
Main Products
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