Hangzhou Sha lohua Trading Co., Ltd.   

In July 8, 1935, this is a memorable day. On this day, the world-famous outdoor sports brand SALEWA was born. Josef Liebhant, then the chairman of the German harness Association, registered a company named Ma SALEWA, which made harness and leather products in order to provide equestrian enthusiasts with quality harnesses. SA means Saddler (making saddle), LE means Leather (Pi Ji), WA means Wares (product). The company moved smoothly to the 1948. After the war, the economy gradually recovered. The US Army ordered a large number of military mats in the direction of SALEWA. In addition to backpacks, SALEWA skiing and ski poles have also been successful in the market and gradually become the main source of income for the company. In 1956, SALEWA, after a long period of market research, fully grasped the development opportunities of the outdoor sporting goods market in winter, launched the high quality ski prizes, named Sperber, designed a new polar mountaineering bag, ice pick and ice claw for the polar expeditions, and collaborate with Edelried in the production of ropes. In the same year, SALEWA sponsored the activities of the Andes Mountains Explorer team organized by Hermann Huber to climb Blanca hill. In 1962, SALEWA successfully developed one of the most successful products of SALEWA, the lightweight and adjustable ice claw Crampon. The ice claw has been developing by leaps and bounds, and the production standard of CRAMPON has been widely used up to now. In 1970, SALEWA designed and produced an extremely successful Mont Blanc backpack. SALEWA also launched the "Tubular Carabiners (tubular vertical hook)" series and established a new lightweight material standard. The success of this series enabled SALEWA to gain an advantageous market position in mountaineering equipment field. In 1978, SALEWA launched a light tent to fully expand the production of outdoor functional clothing, including the cooperation with Gore company in designing the functional clothing of the core ore, and the first product to enter the Chinese market. In the following year, SALEWA registered a trademark with eagle as its logo. In 1980, the SALEWA Austria company was established, and its development form was gratifying. In 1994, "half the weight, twice the intensity" became the motto of SALEWA. Designers and engineers are committed to the development and use of new materials (titanium, Powertex, Duratec, Expeansion, wool, Kevlar air cushion) and new technology, which has reduced the weight of some products by 50%, and enhanced their strength and durability.