Li cool fashion (China) Co., Ltd.   

The 100 year old original cowboy LeeCooper from England originated in 1908, and is the only brand originating from Europe in the world's four largest original Cowboy brand. The unique brand origin has given LeeCooper different qualities from other original cowboy brands, whether they are style, structure or pattern. The brand did not follow the natural connection between cowboy fashion and western grassland, cowboy and gold rush while growing up. Instead, it chose the industrial cowboy route of "industry, strength, life and work", thus giving the brand unique British Industrial style and being promoted by new young people.
   
LeeCooper is a 18~35 year old young pioneer who loves life and independent thinking. Depending on the price, brands form multiple product lines. The highest end is the platinum series (PlatinumCollection), priced at around 900~1500 yuan, followed by the authoritative series (AuthenticCollection), the price is around 650~900; the gold series (GoldenCollection) and the red diamond series (RedDiamondCollection) price difference is about 600~700 or 400~600. In addition, LeeCooper has its classic series and basic series.
   
Long history of brand and mature brand management LeeCooper to achieve international operation. Today, LeeCooper has developed into a high-end denim brand, headquartered in London, and has opened stores in 70 countries around the world.
LeeCooper is a world-renowned music event sponsored by the NRJ Music Award, and has successfully established a solid brand reputation in Europe.
   
The world's four largest original Cowboy brand originated in Europe. It was founded in 1908. The founder of MORRISCOOPER was a famous British uniform and uniformed manufacturer in World War II. The World War II designated manufacturer of combat clothing for the Royal Air Force. After the end of World War II, it began to develop into the fashion industry and became a professional denim clothing brand. It has now covered nearly 80 countries in the world.