Hongkong city beauty underwear Co., is a specialized design, production, marketing of women's underwear in one of the modern enterprise, the leading products are bra, underwear, thermal underwear, sling, seamless underwear body, Home Furnishing wear, pajamas, etc. the whole series of underwear products, now owns a beautiful heart city beauty, DU SHI LIR EN, the city qiancai beauty and other well-known brands, to meet the various needs of different consumers. Since listing, Hongkong city beauty underwear company to serve women for the principle, adhering to the "creator" heart of beauty of a woman is committed to a beautiful mind, the idea of caring for women's underwear business.
as an integrated enterprise, the company on the one hand, global positioning, advocating the internationalization strategy, regularly every year to participate in the global scale of French Paris, Lyon International lingerie, home fashion Expo Beijing, Shenzhen lingerie; at the same time not regularly organize design team visiting Europe, timely learn the top international design concept and fashion elements, continuously injected into the product development and production; and to establish a long-term cooperation relationship with many famous international underwear brand; on the other hand, continue to hone the enterprise internal strength, enhance the management level, to enhance the competitiveness of enterprises.
2010 at the beginning of the year, Hongkong city beauty underwear Co., Ltd. 's heart beautiful city beauty in terminal market, develop "business strategy consultant + experience marketing", advocate "the mode of chain operation of urban beauty underwear experience Museum". Today, the company established a chain Monopoly brand system mature, including the store image design of high-grade unified, logistics and distribution channels, professional and comprehensive customer service tracking service system. At the same time with the brand promotion continued investment, through the publicity of network, flat, outdoor media, establish a brand, to ensure that all stores selling products. So far, the company has integrated a set of available terminal shops copied "profit" system, output of the entire shop, ensure that the dealer profits are high security.
2012 years, Hongkong city beauty underwear Co., Ltd.'s city qiancai beauty in e-commerce market, open the O2O line of brand experience idea, adding Tmall, formal operation "city qiancai beauty flagship store", realize the true sense of the line entity shop, living museum experience product, line with high quality service, affordable prices to buy, let more consumers to buy the rest assured it, wear.
based on now, look to the future, Hongkong city beauty underwear Co., adhere to the "people-oriented, the pursuit of excellence, enhance the humane wearing taste, development direction to create the beauty of a woman's heart". In the diversification strategy, Hongkong city beauty underwear Co., will create a more beautiful and elegant woman. At the same time to innovation as the driving force, is committed to building strong domestic underwear terminal sales system, become the domestic underwear Lian Suoxin model leader.
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