" flowers to the " is a flower to is a collection development, design, production, sales, planning in one of the professional women's Brand Company, founded in 1998, through unremitting efforts, now the country has more than 4500 stores. Since 2005 the transformation of business model, sales network throughout all the large and small city, " to " flower; brand with good market performance has become a bright pearl ladies apparel industry rising.
" flowers to the " ladies fashion garments for 18 - 28 years old young women, to meet the women advocate recover one's original simplicity, warm natural trend, the ingenious combination of international fashion, and guide the new lady sent new life idea, prominent " pure, romantic, elegant, such as " style, excellent quality of the offering made value of market, deducts a a riot of colours, pure and free from vulgarity apparel world for many young women.
core strengths: to the main color bright, with high-grade imported fabrics, at the same time to market low-end store image and good price shocks, especially the whole market environment of poor performance, duo to better able to reflect her advantage.
major consumer groups: 18-28 year old schoolgirl, young urban women market positioning: the major pedestrian street, around the campus, mature garment district, industrial development zone and all the flow of people busy commercial street shops and malls.
2014 years of each season sales price: 180-230 yuan spring summer 150-180 Yuan Qiu 180-250 yuan 350-398 yuan
winter