Shanghai Chi Tian Clothing Co., Ltd. is a professional design, production and sales in one of the modern women's clothing enterprises. Since founded in 2001, and launched the registered brand "sofeya", has been working to lead the urban female fashionable dress taste; by virtue of accurate market positioning, diversified design style and humanized management concept, interpretation of contemporary metropolitan career women's intellectual and romantic.
brand positioning Sofeya
clothing, to the arts, fashion and other design elements as the theme, with the international trend of fashion elements as the main line, to promote fashion, elegant, vibrant consumer advocates, reflecting the international metropolis of the experience and the combination of human leisure awareness of modern life style. Sofeya in carrying forward the creative costume design, advocate every purchase sofeya products consumer innovation, give thoughts, is not limited to the conventional mode of thinking step by step, or is the complacent; do master of self practice, emphasize the customers are independent, strong, confident, positive life concept to and attitude to life. Sofeya
brand innovation as the core competitiveness, a strong design team, strong and effective management, human, logistics, warehouse management system for the development of sofeya, and provide a strong guarantee, while more refined management and operation mode, human service system, the depth of market research mechanism for the effective development of the franchisee to provide reasonable support. < p > < strong > target consumer group positioning
Sofeya consumption group 25-45 years old, they are a spokesman and voice of the social elite, including urban white-collar workers, workplace middle, art teacher, business of beach goers. Their life is colorful, they pay attention to international trends but not blindly follow, they dress has a unique understanding, life style but does not make widely known, work smart but not edge of modern urban family. They advocate to be affected, they do not follow blindly, not with the public, everything has its own independent judgments and opinions.
products
products series: Classic Series (refined fashion) + Fashion Series (Fashion)
series of 50%
series: classic series - the actual age 30-45 years, 25-40 years old
fashion series - the actual age 25-40 years old, 25-35
brand Sofeya
is elegant, elegant, fashion design style of elegant fashion brand, emphasizing the sense of fashion and quality, with freedom, with the design principle of comfort. In the classic fashion elements, that is, the performance of the times, but also fully embodies the elegance of modern women, self-confidence temperament. Fashion collocation, beautiful as you, sofeya's secret is discovered by you.
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. > 5, continuing strong diversification, to ensure that the brand's heat
6, strong, flexible, fast operating service system, to ensure efficient daily operations
special reminder:
refused to blind investment, the customer must personally examine the Brand Company, and through the audit of Brand Company to do business.
