to achieve Faerba “ China's leading package decoration art trend, to create the world's leading brand of leather! ” target, established the leading position in China leather market, the company's original leather industry “ three-dimensional ” marketing model. In e-commerce, Internet, 3G, information technology and other high-tech element to the operation and management of the company, to decipher the leather sales can not be real channels and electronic channels have a password, completely solve the problem of low price high quality and counterfeit leather goods sales, build network brand sales in the first leather bags, in the traditional mode of joint venture franchise and brand the monopoly of the extension of the consumer experience channels, Falba (FARB) “ the first domestic and international leading &rdquo brand value and image.
Falba (FARB) has a number of top designers and high-quality management team, committed to “ for the optimal cost of four elements of global package decoration consumers with full of nature, art, personality, fashion. Leather and the service ” mission, the company adhere to the “ integrity, innovation, sharing, win-win business philosophy, with ” systematization, specialization and informatization of 100% independent intellectual property rights and the world's leading leather bags e-commerce trading platform ( Falba mall ) and brand management system, and constantly improve the product design, production, sales and service quality.
Faerba people for many years in China, Asia Pacific and Europe and the United States leather goods consumer market investigation and painstaking research, absorbing the global consumer market before Wei rich culture and unique fashion elements, introduced each leather package have been careful design and fine production, reflects the natural and artistic personality, fashion, classic style and human feelings, to bring consumers a new visual experience and artistic enjoyment!