"Ruili fashion store is located in the" Changshu "tower commercial pedestrian street" heartland, is walking on the street the out of the ordinary street landscape store, is by the Beijing Yinke investment of Cci Capital Ltd, Beijing Zhifeng management companies, new theme type department stores located in suitable for pedestrian street of consumer groups.
"Rayli Fashion Department Store" project to keep young, fashion, style positioning theme leisure. With Chi Feng management team for many years of operating experience of shopping malls, and after repeated investigation and argumentation, decided to put the shopping malls built a garment for the consumption of the main theme shop; service object lock in 18 to 40 years old consumer groups. Consumption trend of the orientation is not only the formation and commercial pedestrian street has been consistent and use million square meters of business area, collection of young, fashion, leisure brand Dacheng, through a series of planned shopping mall brand promotion activities to increase the lead the fashion trend of the efforts to transfer emerging brand culture and fashion consumption concept and consumption patterns. To sum up the "Rayli Fashion Department" has the condition to become a commercial pedestrian street fashion leader.
and ONLY as a leading fashion brands if in the "Rayli Fashion Department store sales" the advantage is obvious:
(1) are the main four storey mall merchandise category partition:
a layer: Women's fashion, jewelry, cosmetics,
two layers: the men's wear, men's shoes male ornaments,
three layers: girls, young woman fashion, shoes
four layers: men and women casual wear, casual shoes, sportswear, sports shoes
(2) Fang TA Dong Jie people with young fashion mainly young people and I mall location and ONLY consumer group is unified.
(3) shopping center located business background: Changshu as the rapid economic development of the city, people's consumption level has reached a certain height and a rising trend year by year, the consumption concept have made great progress in the local some high-grade fashion brand's performance also repeatedly to climb to new heights. Therefore, support in high-end women's fashion brand and the follower in the growing stage, it will be more and more big.
New business
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