"Non mainstream" is a young and fashionable men's wear brand, which was registered in China in 1998. Located in a 18-35 year old young man. The overall color is in neutral colors such as black, white, grey and coffee. The "non mainstream" clothing is divided into elegant and elegant formal series and avant-garde exaggerated alternative series and deductive series. The "non mainstream" pursuit of simplicity, natural design style, leisure and formal dress of the neutral Road, small batch, multi type, exquisite workmanship and version, spare no effort to advocate modern men elegant, fashionable new image. "Non mainstream" has a special designer group and efficient studio. The designer is young, energetic and has a good professional background. It has a unique and profound understanding and unremitting pursuit of male alternative and fashion.
"Non mainstream" from planning, organization to marketing has a detailed and meticulous pattern, and clothing shop layout and sales services to form an integrated style.
Since the "non mainstream" listing, more than 70 chain stores have been set up in more than 20 provinces across the country. Has a good sales performance. "Non mainstream" reinventing fashionable men.
New business
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