In June 2009, KROCEUS brand was founded by Shanghai Jialin Jie textile Limited by Share Ltd, and became a wholly-owned high-end outdoor brand.
In July 2009, KROCEUS became the costumes sponsor of Cao Jinghang, the famous host of Phoenix Satellite TV, and together with Cao Jinghang, he created the "walking tour" title column.
In 2009, KROCEUS became the sole partner of POLARTEC China covering the whole products of the inner, middle and outer layers, and launched the POLARTEC with the highest cost performance for Chinese consumers.
In May 2010, he sponsored the fifth Xuan Zang road in Gobi in 2010.
In October 2010, Shanghai Jialin Jie textile Limited by Share Ltd listed on the Shenzhen stock exchange, and the KROCEUS brand gained more capital and resources support.
In 2010, the KROCEUS brand self operated store covered six major regions: Shanghai, Beijing, Xi'an, Harbin, Urumqi and Japan.
In April 2011, it took part in the "2011 earth third pole Mount Everest action" and became the designated sponsor of its entire equipment, and successfully launched the KROCEUS volunteer action with Mount Everest guardian.
In August 2011, KROCEUS and POLARTEC released the world's best breathable soft shell assault clothing POLARTEC NEOSHELL series for the first time at Mount Everest headquarters.
In May 2011, the joint Shanghai fund industry launched a "desert walk" - walking across the Kapp's desert on foot.
In July 2011, the first high-end image shop entered Hangzhou Tower.
In September 2012, we launched an outdoor wool winter product promotion month in collaboration with the "International Wool bureau" and "Sanfo" outdoor channel.
In December 2012, Jin Yuan, Yansha of Beijing, joined the international wool bureau to launch the theme of "inspiration inspiration sport wool experience week".
In July 2013, we pursued the spirit of originality, and participated in the "star Shang Wave Music Festival" by cross-border cooperation. We invited the original music musicians, toad, ANN, and plastic chocolates, together with the stars of Elva Hsiao, Khalil Fong, and the Empire to open the "outdoor + music not to travel alone".
