& nbsp; & nbsp; & nbsp; 37° love be subordinate to belongs to Guangzhou according to pure Garment Co., Ltd. is a set development, production, marketing and service as one of professional clothing chain business enterprises, the company introduced the modern information management system, with a sound organizational management system, advanced business philosophy, large-scale production entity and marketing management system, strong design team, is the full implementation of brand strategy. Company since its founding in 2005, adhere to the route of brand management, through the sponsorship of the domestic and international mainstream fashion event, and differences in business philosophy, rapidly in the fierce competition in the fashion industry in China to occupy a place. The company consists of the headquarters of the four center; marketing center, trade center, financial center, business center.
& nbsp; & nbsp; & nbsp; from 2005 to 2009, for five consecutive years won & ldquo; national quality, Shou credibility of advanced units & rdquo; to become so far only by the award of the clothing brand.
37° Love, global fast fashion trend of China's innovative brands. 37° love main category including clothing boutique & mdash; & mdash; women's fashion, hats, bags, jewelry trend; lingerie & mdash; & mdash; clothing boutique lingerie, sexy sleepwear, swimwear, warm clothing, personalized home, close small; female life products & mdash; & mdash; Ms. jewelry, lady perfume, cosmetics and other & hellip; & hellip; no a continuation in the succinct style revealed fashion personality, provides one-stop fashion products for the modern urban women to enjoy.
;< p > 37° love, fashion women's & ldquo; minimalist fashion & rdquo; advocate and leader, the pursuit of elegant and simple set of perfect match tailoring, exquisite and delicate texture and simple curves. 37° love main category including clothing boutique & mdash; & mdash; women's fashion, hats, bags, jewelry trend; lingerie & mdash; & mdash; clothing boutique lingerie, sexy sleepwear, swimwear, warm clothing, personalized home, close small; female life products & mdash; & mdash; lady perfume, cosmetics & hellip; & hellip; no a continuation in the succinct style revealed fashion personality, provides one-stop fashion products for the modern urban women to enjoy.
2005
< p > 37° love is the main company in Guangzhou City, in accordance with pure Garment Co., Ltd. was founded in Guangzhou, was first established, the company architecture mainly from brand management team and R & D team composition, Ms. main underwear and outsourcing processing mainly. With the 37° love the first straight battalion inn and join in inn respectively in Guangzhou and Shenzhen have opened, opened a 37° love from a little-known brand underwear, growth is in 30 provinces and cities nationwide have all kinds of store large fashion garment enterprises prelude.2006
37° Love one-stop high fashion business concept began to take shape. In 37° love in the product structure, the gradual introduction of apparel products, pajamas, home wear, sleepwear, and related to the brand's main product category into the consumer perspective, this is 37° love the whole category of fashion concept forming and business strategy transformation of early.
2007
37° Love;'s first factory in the South China Sea, the establishment of the Chinese underwear City in Foshan, ending the history of brand product outsourcing, while providing a strong logistics support for the development of enterprises. In the same year, Love; 37° set up product R & D center, to achieve all the products through their own research, development, production, inspection, sales process.
2008
37° Love;quickly extended to the first tier cities in the country, and the radiation of the economically developed two or three tier cities. 37° Love direct business and cooperation have made considerable development, 37° Love gradually occupied first tier cities, the brand began to take shape today, 37° Love prototype.
2009
37° Love;continues to develop. Headquarters in operational experience accumulated, and puts forward the & ldquo; high-quality, fast fashion, low price & rdquo; product concept, the core products placed in the female shopping station solving scheme, to the needs of modern urban women fashion shopping, for the customer provides good feelings is regarded as 37° love brand development of a prerequisite.
2010
< p > 37° love launched a vigorous brand & ldquo; reengineering & rdquo; positioning to & ldquo; my fashion wardrobe & rdquo; launched the third generation of the terminal image, shop and pay more attention to the category display and sales, a whole category of fashion stores gradually perfect shape. On the original shop, Love; 37° carried out a large-scale transformation, buy back or even close to ensure that fashion women follow the brand to provide a good atmosphere and feelings.2011
< p > 37° love one-stop superior shopping business ideas can be further practice, in the famous fashion designer Donna· Karan“ simple 7 & rdquo; (Seveneasy pieces philosophy foundation, combined with modern fashion and consumer trends, put forward the & ldquo; is seven & rdquo; concept for women dress dress provides the whole category of one-stop solutions, from inside outside shaping the perfect female image.2012
< p > 37° love started the whole category of business model, product line covering clothing, underwear and boutique, include coat, shirt, trousers, underwear, home clothes, shoes, accessories and other categories, so as to high-speed brand development to open a new situation. “ clothing + underwear + boutique ” the whole category of business model, and create a new blue ocean apparel industry.
