Dongguan city Wei Lin Clothing Co., Ltd. was founded in 2006 in China's historic city and fashion capital Guangdong Dongguan Humen Town: it is a children's clothing enterprise focusing on product research and development, production and marketing management. The company owns the famous children's clothing brand - little heavenly king. Through direct sales, the sales mode of agents has established a solid sales system in more than 20 provinces across the country. For children aged 3 to 15, they provide "fashion, health, environmental protection, personality" children's clothing products. The company is a fast-growing modern professional children's clothing business.
The company is adhering to the value concept of creating value for customers and achieving win-win results with the vast number of distributors. It constantly integrates the construction of R & D, production and sales platform, and provides a comprehensive pre-sale and after-sales service for the vast number of distributors and customers. In 2012, the company fully introduced the "small heavenly kings" brand CI and VI image system engineering, constantly strengthening the company's brand image building, and enhancing the brand value. The company and the vast number of distributors work together to promote the growth of the brand of small heavenly kings, constantly enhance brand awareness in the industry and the market, and achieve the second take-off of the brand.
Enterprise brand: Little Heavenly King
Business philosophy: customer first, quality excellence, one heart and one mind, win-win development.
Enterprise mission: let children wear healthy and environmentally-friendly clothes.
Core values: keep pace with the times, strive for progress, unite things and strive for first class.
Management concept: people-oriented, quality win.
Enterprise vision: children are our better future! Or "give the baby a beautiful childhood, let the children have a brilliant tomorrow".
Brand objective: to create the first brand of Chinese children's clothing, fashion and leisure.
Product appeal: fashion, fine, healthy, comfortable, happy to enjoy!
Quality concept: quality oriented, one needle and one line, carefully crafted, pursuit of quality products.
Management system: everyone is equal.
The concept of talents: system, personnel training, education and career.
Team spirit: unite wisdom, unite and forge ahead.
