Benetton group (Benetton)   

Benetton was founded in 1965. It was mainly produced by hand knitted pullovers. After that, leisure clothing, cosmetics, toys, swimwear, spectacles, watches, stationery, underwear, shoes and household articles were launched. Mainly targeted at mass consumers, especially young people and children, designed and produced by chief designer Julianna Beneton (1938 -) and over 200 designers. Fully embodies the values of the new generation of young people, and keeps pace with Esprit in California in the field of casual clothing production.