China's top ten children's brands are — — “ Harry's bear ” mid-range positioning
Harry BRT bear brand style:
Fashion, leisure, vitality, personality.
Harry BOT bear child wear brand goal: let each child become lively and confident atmosphere, have its own ideal, rich inner, rich feelings, Hao Ran's positive spirit, leaving unforgettable childhood memories of childhood memories:
3-15 year old (height 80cm— 150cm) fashionable children and healthy lifestyle.
The mission of the Harry bear bear brand:
Bring the concept of respecting, caring for children and healthy fashion clothes to all parents and children in the world
The service concept of Harry's bear bear clothing brand:
Sincerity, sincerity, loyalty
The advertising language of the Harry bear bear child wear brand:
I fashion my personality, I am happy in my childhood!
Harry brat bear brand business philosophy:
Quality first, Seiko meticulous, outstanding innovation, strive for perfection.
Harry bear bear brand product positioning:
High quality, multi-level high school low price, with middle grade and other consumer prices, low price attract popularity, high price to lay the brand advantage, to meet the various income levels of the family.
Harry BRT bear brand vision:
Create a world-class brand of children's clothing, create hundred years old brand
Harry BRT bear brand culture:
Children's health dress = parental responsibility + Harry Potter bear's mission
Harry brat bear brand design concept:
Follow the trend of international fashion, Japan and South Korea, and the European and American style, the connotation of Chinese humanistic atmosphere, fully embodies the combination of young and young children's personality and popular color, showing the nature of children, more children and childishness, and endow the product with more spiritual and cultural connotation. Truly highlight the lively and healthy children, smart personality and fashion combination.
Harry brat bear brand design style:
Leisure fashion, comfortable childlike, lively and bright, beautiful.
The design principle of the Harry bear child wear brand:
Comfort, health, environmental protection, beauty, elegance in elegance, individuality in implicit, confidence in fashion.
Harry brat bear brand strategy:
1, positioning production alienation 2, style unique 3, price popularization 4, tailoring fine 5, fabric noble 6, strategy innovation 7, implementation effectiveness 8, service humanization.
The production concept of Harry bear bear child wear brand:
In strict accordance with the ISO9001 international quality management system, we should pay attention to product quality and procedure management, first-class production equipment, exquisite professional technical team, ensure that every kind of children's clothing tailoring is appropriate, and meticulously build green environmental children's clothes which conform to international standards and popular trends.
Harry BRT bear brand product type:
T shirts, jackets, trousers, skirts, cotton clothes, jeans, sportswear, casual shoes, casual bags, accessories and so on.
The product structure of the Harry bear bear brand:
Dominant style: fashion and leisure 40%
Auxiliary style: fashion sports 30%
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Harry brat bear brand product features:
The target consumer group is located in the 3~15 year old imaginative and expressive, fashion oriented, healthy lifestyle of children. “ Harry Potter. Bear ” product price positioning in the middle and high-end, adapted to the current 95% of the regional and city sales. Brand with “ environmental protection, health, fashion, personality ” for the purpose, advocating “ respect, service, innovation, responsibility ” the concept of fabric selection focus on environmental protection and texture, keen on the use of cotton, linen, silk, cashmere and other natural environmental materials, good at Leica, Kun yarn, acrylic and other rich new texture of the new sense of the new type The skillful use of the fabric, the beauty of the pursuit of harmony in color, the beauty of beauty, the perfection of the production procedure, the reasonable price of the clothing, the superior quality of the clothing, and the more children to enjoy the childhood fashion and release their personality.
Marketing:
Direct, agent, join, join
Marketing Market:
The second line and three lines are the main cities, and the frontline cities are supplemented.
Guangzhou small honey bean costume Limited by Share Ltd
Website: www.halibotexiong.com
For details, please contact the Guangzhou small honey bean sales Ministry
Contacts; manager Wang
Telephone number; 13631363495 QQ:197126453
Official website www.halibotexiong.com waiting for your enquiry at any time!