China Shanshan Zhejiang elteno Garment Co., Ltd.   

Health, sunshine, strong; have the courage to explore, press forward with indomitable will, never give up -- elteno outdoor sportswear.
elteno Garment Co., Ltd. is an operating public outdoor leisure apparel based enterprises. The company since its establishment in 1996, in the "press forward with indomitable will, never give up" business philosophy, the full implementation of brand strategy, with straight battalion and franchise as the main mode of operation, in the country quickly established franchise complete marketing network and logistics distribution system. After ten years of development, elteno Garment Co. Ltd has been opened in the country more than 200 stores, in Shanghai, Ji'nan, Fuzhou, Zhengzhou, Harbin, Shenyang, Zhongshan, Ningbo city has established 8 branches or offices.
established in 1996 the original elteno company headquartered in Shenzhen, in 2000 by Shanshan Group acquired, and the reorganization of assets. Formed by Shanshan Group Holdings, the implementation of the general manager in the overall operation responsibility system of enterprises. In 2001 January, in order to meet the needs of the overall development strategy, the company headquarters moved to Wenzhou elteno.
in order to better grasp the dynamic fashion, make the products more competitive, Zhongshan elteno company in Guangdong and Shanghai two production base; cooperation with the world famous top Hongkong design studio in the design, the designer team has gathered a number of domestic and foreign senior designer and the famous Hongkong leisure fashion designer. The products and the pop world synchronization.
facing the trend of global economic integration, promote enterprise scale, more international competitiveness, elteno Garment Limited puts "aggregation strategy management system" to build a comprehensive "elteno new outdoor leisure doctrine in the new millennium". Elteno outdoor leisure is jumping, vitality, comfortable mood leisure. In order to create a comprehensive outdoor recreation, elteno assembles the strategy of evaluation index system, so that we have a common language, common understanding and common key and common thinking system, the guide to action for the common. In emphasizing the integration, emphasizing communication, emphasizes participation, emphasis on employee innovation, emphasizes the active change, emphasizing the reward associated with the strategy, to obtain the whole is greater than the effect of the sum of their parts, achieving overall optimization effect, achieve breakthrough performance. And in selected markets and product style, do the market leader, and even affect the market, guide the market, re positioning the market.
the next three years will be the development of the company an important company in three years, in-depth understanding of industry, understand the business, understand the market was developed on the basis of the development strategy for the next three years, to become a leader in the domestic casual wear casual line and regional market leader. We firmly believe that will never meet the spirit of challenge, will enable the company to become a large modern enterprise elteno investors, customers, partners, employees are most satisfied with the.