Brand LOGO:B.YCR
Chinese Name: cloth grass man
Brand attributes: fashion, personality, health and creativity
Brand base: Hongkong
Operation base: Hangzhou
Target group: covering the age of 5~16, the main consumer group is 8~12 years old.
Price positioning: Spring: 80~260 yuan, summer: 50~160 yuan, autumn: 80~260 yuan, winter: 120~460 yuan.
Commodity combination: shirts, T-Shirts, sweaters, windbreaker, jackets, cotton padded clothes, down garments, casual pants, jeans, skirts, bags, glasses, shoes, socks, hats, scarves, etc.
Advantages of winning seven markets:
1, positioning accurate fashion personality children's clothing brand, the current domestic unique fashion commodity combination, leading the trend of international products;
2, the product price ratio is high, the real high quality commodity mid-range price, suits each kind of floor shop monopoly and the shopping mall special counter;
3. The children's clothing industry is the only one to import advanced 24 hours monitoring multi-dimensional intelligent quick response system (DRP fast commodity flow system + terminal POS system +BI business intelligence automatic analysis and decision system). After introducing into the system, the practice proved that the retail store's average performance increased by more than 60%, the inventory dropped 50%, and the profit increased by more than 30%;
4, strong terminal support strength (props support, decoration support, various promotional materials free and quality stores more concessions);
5, a unique combination of marketing packages can be suitable for entrepreneurs with different experience and requirements, such as zero inventory and zero risk joint venture sales for inexperienced investors.
6, attractive brand image and unique selling style.
7, free to impart professional retail management methods and tools, enhance business operators' retail management capabilities while improving their performance, and provide professional quarterly display brochures, product brochures, and retail management manuals.
Franchise conditions
1, perfect business procedures;
2, good business integrity and economic strength;
3. Good sense of brand management and dedication.
4. The area of shops in the downtown area is not less than 30 square meters.
5, large shopping malls / cabinet area of not less than 20 square meters;
6, a one-time payment of a certain brand margin.
