Shantou, Shantou, < p > yaanlinuo yaanlinuo < a href http://www.ne.ef360.com/ > underwear used limited company, is a set of products R & D, design, marketing, service in one integrated underwear enterprises, product structure including bra, underpants, hanging skirts, corsets and other products. As China's underwear City Guangdong Chaonan Chen shop a underwear on behalf of the enterprise, Maya Rina Underwear Co., Ltd. after more than 10 years of Lilian, and gradually grow to have deep brand heritage, strong production capacity of the comprehensive underwear enterprises, in the industry has a pivotal position. Company was founded in 1991, has 30000 square meters of modern workshop, nearly a thousand skilled employees, 30 modern production lines and several senior designer underwear, annual production capacity of more than 700 million is enterprise of China's underwear industry high visibility, the company now brand & ldquo; Maya Rina ';, & ldquo; Yi Yan & rdquo;, are major cities in the market of our country have established a perfect sales network, in the increasingly fierce competition in the market firmly occupy a place.
< p > the company concentrated business & ldquo; Maya Rina '; brand-name underwear, designed by famous designer according to the ergonomic design meticulously, and takes & ldquo; dominant fashion, strive for perfection & rdquo; in principle, the selection of high-grade lace in Europe and the United States DuPont & ldquo; Lycra & rdquo; fabric, Seiko weaving and into. Style fashion, diversification, personalization, pay attention to the fine production process. Design according to the principle of human body engineering and exercise one's inventive mind tailoring combinations, foil out women elegant curve, soft silhouette, creating a fashion upstart elegant, noble, healthy style, fully embodies the modern female gentle feminine curve. “ Maya Rina ” the strength of a lot of money, in the underwear industry is unique, laid the national underwear brand position, it is worth learning and learning.
< p > Maya Rina Underwear Co., Ltd. in addition to achieve fundamental improvement in the size, equipment, production capacity and cost hard competitive environment, it is ten years grinding sword, the quality as enterprise's life. More than ten years of Ya'an Lena underwear company actively explore, and continuously forge ahead, the introduction of talent, quality. In order to lead the product design, the company is not only a high salary to hire designers, but also with professional design companies to cooperate; strict procurement procedures and testing mechanism, to ensure the quality of the fabric; to achieve work well, to develop and ldquo; quality management system and ISO14001 environmental management system; ” “ ISO9001; ” underwear in all previous quality supervision and spot checks have achieved excellence level, many times was awarded “ &ldquo, “ China's outstanding green products &rdquo. At present, the company is to further enhance the quality of national Mianjian products, ready to declare.
brand is the soul of the enterprise, with the strength of the enterprise in the brand image of continuous improvement, Ya'an Lena has put the brand culture construction as the company's focus on the past two years. In recent years, the company has held a number of staff quality training and corporate culture training, as well as the production management, marketing and other expert seminars and seminars, and achieved good results. The company requires that all employees in the hearts of the concept of brand, from logistics, procurement, production to sales, service and other aspects of the establishment of “ customer first ” business philosophy. In addition to hire brand planning experts, professional brand planning agencies committed to “ Maya Rina ” brand building and promotion, through integrated marketing communication to establish a brand image.
to build the national underwear brand famous brand, is “ Maya Rina ” brand development prospects. Has a year to promote the experience of the “ Maya Rina ” monopoly system, now also become increasingly mature, the overall operation is more perfect and standard. The enterprise to the monopoly network management, service personnel disposition gradually strengthen in place. After successful in Guangdong, and focus on the domestic market, does not meet the with the status quo, but committed to expand the scale of the national market, began a series of into the activities, for example, in August this year, the & ldquo; Maya Rina ', with a new attitude unveiled the 88th Chinese needle cotton goods transactions cum China International Textile Expo caused no small concern. & ldquo; Maya Rina'; pay attention to establishment and agency bonds of affection, with agents and seek common development, Gongzhu & ldquo; Maya Rina '; underwear the well known Monopoly brand. Also actively start striving for China's well-known trademark brand strategy works, to a high starting point, high standard and high positioning, line of action, internally and externally, within the grasp quality, outside the plastic image, to enter the national market.
in the future make persistent efforts to seek development, seize every minute. In the increasingly fierce business competition, product homogeneity market environment, the brand will become the mainstream of the future development of underwear industry. In the face of the future & ldquo; Maya Rina & rdquo; will further enrich the connotation of the brand, increase brand awareness and reputation, depending on the brand for the development of the core, depending on the quality of survival, talent is the source of development, and constantly enhance the own strength, and enhance market competitiveness.
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