After Fang (Hongkong) Garment Co., Ltd
Hongkong Xinzi Fang Garment Co. Ltd. is a set design, production, marketing as one of the brand underwear company. Prior to the OEM as the leading factor, has accumulated rich experience, has laid a firm foundation for brand development. 2004 in Hongkong, at the same time, China generalization of idolino Aldo Lena, Home Furnishing mid-range brand underwear apparel.
bra products style: simple fashion, elegant, elegant leisure sexy pajamas:
brand culture brand concept: simple and elegant, fashion personality
market philosophy: honesty, win-win development
quality philosophy: be strict in one's demands, refine on
management concept: simple effectiveness, learn widely from others'strong points
service concept:
marketing strategy for your satisfaction Aldo Lena, my pursuit of
with good product driven sales, dealers in the links in the promotion of products in order to reduce the difficulty is general policy of Aldo Lena into the market at present. Aldo Lena
Aldo Lena
market positioning of the clients for the income and consumption of mid-range, elegant taste and more fashionable young and middle-aged women, it's bra series of retail price to 50 yuan to 150 yuan; pajamas series of retail price to 60 yuan to 300 yuan, the consumer age from 20 years old to 40 years old. Aldo Lena Aldo Lena of the
product positioning products is a new combination, product fashionable, elegant, comfortable. In the product design gives strong fashion sense and pursue the products of the upper body effect. A bra products, underwear, pajamas, home wear. The appearance of
products of
product color and appearance design will affect the sales of the product to a great extent, the first impression as consumers contact with the product color is particularly important, the color of the products treated Aldo Lena with simple but elegant tone, at the same time with less attract consumer attention of beautiful color, in order to give consumers the elegant feeling not lose attraction. In the appearance design of products, Aldo Lena the pursuit of fashion, endowed with strong sense of fashion products. Upper body effect and quality of comfort
product
product is win stable customer groups assurance, Aldo Lena's product is launched based on accumulated rich experience on the underwear industry, also analyzes and summarizes the advantages of many currently on the market relatively popular brand products, to absorb other people's strengths and do some innovation is Aldo Lena at this stage product development purposes. Products from raw material selection to production each link strict checks to make sure Aldo Lena's products have a good reputation in the consumer groups.
New business
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