Shanghai, Luo Garment Co. Ltd.   

In the progress of growth beyond Shanghai Falla < br > < br > < br > LUO Garments Co., Ltd. -- the most vitality and awareness of brand management of enterprises in the Chinese market in the creation and its operating underwear brand "Falla Luo" has become Chinese underwear brands. Falla Luo is the former Red Star garment, so far has 20 years of history, in 2001, Fajaro took the lead in domestic launch Italy a molding body underwear, ushering in a new era of domestic underwear market. For a time, many companies have to follow up...... In 2002, Falla Luo and first launched synchronized with the European market "feelrose warm thin underwear, 100% wool and 100% cotton and double integration application in underwear, European elegance, comfortable wearing underwear idea to China, change the market structure of domestic high-grade autumn and winter underwear. In 2003, Falla Luo launched "soften Shufu, warm Nowease Yat, warmer warming Lika, Milan Milan lattice" four new series, the exhibition "comfort, elegance, warmth, fashion" style to reasonable, rich, innovative product portfolio, laid the domestic underwear brand of a gleam of market position. Three years, Falla Luo in the highly market atmosphere of the intrusion of the price war can still maintain a sustained, steady and rapid development, which is inseparable from the original and leading edge products, can not be separated from the internationalization of technology, design, information and other resources, thanks to three years reasonable, stable price strategy, thanks to between dealers and good communication, harmonious cooperation and operation of mutual support. 2004 years, adhering to the consistent innovation philosophy Falla Luo will not only as following to frontier concept continues to lead the domestic autumn and winter underwear market, the timely introduction of the new spring and summer 2004, and actively promote the colored underwear into the broader areas of the market. It can be predicted that the upcoming 2005 autumn and winter new products will provide people with a splendid and colorful, considerate and comfortable underwear world. Strong brand awareness and success of brand management, so that Fajaro apparel Co., Ltd. will be a new attitude to accept new challenges, in the new round of competition to create a new performance.