Guangzhou Kaixi sub clothing Limited company   

The competitiveness of enterprises due to the competitiveness of the brand, brand competitiveness, brand competitiveness is rooted in culture, the product is only dependent on the brand culture can achieve significant value, will be widely recognized by consumers, the brand culture is the influence of the occupation high school from a heart level, only the establishment of a unique CRENCIA brand culture, we can be in an invincible position in the competition.

1, the core values: spell out our presence

love to fight will win, a nation is destined to be lack of fighting spirit is the backward nation, a lack of the fighting spirit of the organization was doomed to failure, a lack of fighting spirit are not successful, CRENCIA believes that the fight is the soul of enterprise development, in today's era of intense competition, if the lack of spirit of fight is not based on, so for a nation, an organization, an individual to obtain new only spell, spell will spell out who we are.

2, the brand style: jeans, lattice, couple

CRENCIA to fight the culture as the core organizational values, the cowboy, plaid carefully mix mosaic, with male and female lovers clothing as the direction of development, this spell out the core value of my style of value concept.

3 brand mission: cooperation, sharing, cooperation, share and co prosperity and common prosperity

interpretation of many historic character in the development of human history, without cooperation, no sharing will not have long-term cooperation, no cooperation and sharing is not common progress and prosperity, so CRENCIA people advocating cooperation and sharing advocating cooperation, prosperity, and individual, group, organization, with a hard, a common destiny, share cooperation achievements, in order to build the regional or local areas of common prosperity.

4, the brand appeal: romantic world

no lover no human propagation of the interest, not lovers have no future. The couple's inner world is always the pursuit of romance, the pursuit of happiness, the pursuit of a higher quality of life in miniature. From hazy love, to love, to the palace of the marriage, couples need to get the approval of the society, this is the couple's inner world. While the external manifestations of lovers is the performance of the CRENCIA attachment, romantic world is based on the best way of lovers.

5, brand proposition: the eternal love,

changes, the change of the world change rapidly, but love is always the theme of life, there are a lot of love in the world, but love is eternal, because there is love, life becomes colorful, because there is love, the world becomes more beautiful, because of love, we live courage. Only know how to Thanksgiving, love yourself, love family, love, love, love social enterprise staff, love the motherland, love continue to carry forward the culture of CRENCIA.

6, business philosophy: the business that is humane

business is business, is the experience and methods of business strategy and knowledge, business is business, law and rules. Along the way, business is business prosperity; inverse way, business is to be very careful. Humanity is the way things are, is the character and accomplishment of life, is the wisdom of life and art, is a man of rules and principles. The road, life is noble; the way life is bound to fail. CRENCIA is a business that is humane, along the way.

7, talent: employee and enterprise symbiosis

enterprise employees of the school, the staff is enterprise's teacher. Only the development of enterprises, to provide better stage and better employee welfare; only the employee growth, to support the development of enterprises to better and faster. CRENCIA is committed to live and grow together with the staff.